SEO Specialist- Lahore

We are looking for an experienced SEO Specialist for Wide Ripples Digital to develop and execute effective search engine optimization strategies. The ideal candidate will be responsible for both on-page and off-page SEO activities, keyword research, content optimization, and performance tracking.

• Conduct keyword research and competitor analysis to identify growth opportunities
  
• Optimize website content, meta tags, headings, URLs, and internal linking
  
• Perform technical SEO audits and coordinate fixes (site speed, indexing, crawl errors, schema, etc.
  
• Build high-quality backlinks through ethical off-page SEO techniques
  
• Collaborate with content writers to ensure SEO-friendly content creation
  
• Monitor SEO performance using tools like Google Analytics, Search Console, and SEO software
  
• Track keyword rankings, traffic trends, and conversions, and prepare regular performance reports
  
• Stay updated with Google algorithm changes and SEO best practices
  
  
  
  

Requirements

The ideal candidate must be proficient in the following areas:

• Proven experience as an SEO Specialist or similar role
  
• Strong understanding of on-page, off-page, and technical SEO
  
• Hands-on experience with keyword research and SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.)
  
• Knowledge of Google Analytics, Google Search Console, and reporting dashboards
  
• Experience with link-building strategies such as forum backlinks, local citations and outreach
  
• Basic understanding of HTML, CSS, and website structure
  
• Proactively research and propose new SEO strategies, content ideas, and growth opportunities to improve organic performance.
  
• Ability to analyze data and translate insights into actionable strategies
  
• Strong communication and collaboration skills
  
• Attention to detail and ability to manage multiple SEO projects
  
  
  
  

Benefits

• One time meal and tea/coffee.
  
• Competitive salary package.
  
• Flexible work environment
  
• Opportunity to work with a growing team on diverse projects.
  
• Professional growth and training opportunities.