Position Overview:
We are looking for an experienced SEO Specialist with expertise in optimizing websites to improve search engine rankings, increase organic traffic, and drive conversions. The ideal candidate will have a deep understanding of SEO best practices, keyword research, on-page optimization, and technical SEO.
Key Responsibilities:
- Conduct keyword research to identify high-value search terms relevant to our products and target audience.
- Optimize product pages, collection pages, and other website content for target keywords, meta tags, and structured data.
- Implement on-page SEO best practices, including optimizing title tags, meta descriptions, headings, and image alt text.
- Monitor website performance using SEO tools such as Google Analytics, Google Search Console, and third-party SEO software.
- Identify technical SEO issues and work with the development team to implement solutions for improved website performance and crawlability.
- Collaborate with content creators to develop SEO-friendly content strategies, including blog posts, product descriptions, and landing pages.
- Stay updated on industry trends and algorithm changes to adapt SEO strategies accordingly and maintain high search engine rankings.
- Provide regular reports and analysis of SEO performance metrics, including keyword rankings, organic traffic, and conversion rates.
- Work closely with other marketing teams to integrate SEO strategies with other digital marketing initiatives, including paid search, social media, and email marketing.
Qualifications:
- Bachelor’s degree in marketing, Business, Computer Science, or related field.
- Minimum of 2-3 years of experience in SEO optimization.
- Proven track record of improving search engine rankings and driving organic traffic to e-commerce websites.
- In-depth knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or Ahrefs.
Job Type: Full-time
Pay: Rs80,000.00 - Rs150,000.00 per month
Work Location: In person