Site Director

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Bon Appétit is the destination for food-obsessed audiences who live to eat. We deliver original, home-cook-friendly recipes; highlight techniques and products to improve or elevate everyday cooking; and offer restaurant and culture content that helps contextualize what’s happening right now in the world of food. Epicurious is the all-in-one platform for cooking inspiration and advice that helps home cooks at every level get dinner on the table. It is the brand that answers the question “What’s for dinner tonight?” and draws people in with trustworthy, myth-busting tips and techniques as well as the stories behind iconic dishes and expert shopping recommendations. Bon Appétit and Epicurious reach millions of home cooks and food lovers across Bonappetit.com and the magazine, Epicurious.com, the Epicurious app, the BA podcast, live events, video, newsletter, and social platforms.

Job Description

Location:

New York, NY

Overview:

Bon Appétit/Epicurious’s Site Director is the central engine of the Content Team. They will serve as one of the chief senior editors on the staff across all platforms (digital, print, etc.), top editing much content in addition to lead editing several projects themselves. They will partner with editorial leadership and the operations team to ensure that our robust, digital-first editorial calendar stays on track with its intended publication dates, troubleshooting problems as they arise and making adjustments as necessary. In this capacity, they will mentor more junior members of the Content Team staff, helping them to level up their editing and writing skills with a focus on moving our storytelling efficiently while not compromising our high editorial standards. They will directly manage the day-to-day of the social media staff (including two social media managers and a social video producer), ensuring that their output is aligned with the overall content strategy and that it stays on schedule, again troubleshooting problems as they arise. They will also manage our lead editor in charge of catalog updates, partnering with them to build out a staff-and-freelancer-driven system for publishing regular content updates to further amplify the value proposition of our brand to prospective subscribers. The ideal candidate is an exceptional people manager, solutions-oriented, and a paragon of efficiency and simply keeping things running on time. A passion for food and drink is ideal.

The Site Director reports to the Executive Editor and is based in New York City.

Primary Responsibilities:

Serve as one of the chief senior editors on the staff across all platforms (digital, print, etc.), top editing much content in addition to lead editing several projects.
At a management level, oversee and assist the Content Team staff with all tasks central to publication, including commissioning; deadline management; line and top editing; liaising with stakeholders such as art/photo, research, copy, and more; building content in our CMS; and collaborating with the audience development and strategy team on distribution plans.
Partner with editorial leadership and the operations team to ensure that the editorial calendar remains on track. Troubleshoot problems as they arise and make adjustments as necessary.
Directly manage the day-to-day of the social media staff (including two social media managers and a social video producer), ensuring that their output is aligned with the overall content strategy and that it stays on schedule, again troubleshooting problems as they arise.
Mentor more junior members of the Content Team staff, helping them to level up their editing and writing skills with a focus on moving our storytelling efficiently while not compromising our high editorial standards.
Manage our lead editor in charge of catalog updates, partnering with them to build out a staff-and-freelancer-driven system for publishing regular content updates to further amplify the value proposition of our brand to prospective subscribers.
Write as assigned, including quick- and long-turn stories, newsletters, and more.
Serve as an ideas machine, bringing in and directly contributing several pitches per week; and using data and insights from our audience development and strategy team to identify promising areas of coverage that will meet brand KPIs.
Appear on video, audio, and at live-event content extensions, as assigned.

Requirements:

At least 5+ years experience leading and directly managing a digital-first editorial team, with demonstrated success in growing digital audiences and maintaining a robust content pipeline.
Demonstrated mastery of cross-functional collaboration and stakeholder management.
Highly organized, able to juggle multiple projects, detail-oriented, and passionate about the sacredness of deadlines (but also comfortable with adapting as needed).
A crystal clear understanding of how to execute on a KPI-, subscriptions-driven editorial strategy.
Familiarity and comfort using analytics tools such as
Parse.ly
, Google Analytics, and Looker.
Expert-level editorial judgment, writing, and editing skills, with a keen sense for how to develop and maintain a brand voice that will differentiate BA/Epi from our competition.
Deep proficiency with digital CMSs and editorial calendar management systems (e.g., Airtable, Asana, etc.). Experience with Adobe InCopy/K4 and newsletter-production platforms is a plus.
Detailed knowledge of social channels including but not limited to Facebook, Twitter, Instagram, Pinterest, and TikTok.
Deep proficiency with SEO/catalog update best practices.
A passion for food and drink.
Comfort with, and interest, in appearing on video, audio, and at live events.

The expected base salary range for this position is from $100,000 - $135,000. Salary offers are based on a wide range of factors including but not limited to relevant skills, training, experience, and education.

This is a guild position.

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

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