SMM

Key Responsibilities:

· Develop and execute a comprehensive social media strategy tailored to each platform (Instagram, Facebook, TikTok, LinkedIn)

· Create, curate, and manage engaging, high-quality content, including images, videos, reels, stories, carousels, and captions aligned with the brand tone

· Monitor and analyze social media performance using analytics tools; provide regular reporting with actionable insights and recommendations

· Collaborate with internal marketing, design, and operations teams to align social media campaigns with broader brand and business goals

· Plan and maintain monthly content calendars, ensuring a consistent posting schedule across all channels

· Stay informed on current social media trends, tools, platform updates, and competitor activity, particularly within the hospitality and F&B industry

· Brainstorm and implement creative campaigns to promote new menu launches, seasonal events, and guest experiences

· Coordinate with photographers, videographers, and content creators for professional shoots.

· Support influencer and brand collaboration initiatives, including outreach, coordination, and post-campaign reporting

· Monitor guest feedback and sentiment across platforms, escalating relevant issues and insights to management

· Ensure all content complies with brand guidelines and maintains a consistent visual and editorial identity

· Manage paid social advertising campaigns in collaboration to boost reach and engagement

Qualifications & Experience:

· Minimum of 2 years’ experience managing social media for hospitality brands

· Strong creative skills with a keen eye for visual storytelling and brand aesthetics

· Excellent written and verbal communication skills

· Fluency in English and Russian language is required

· Photo and video editing skills are a plus

· Experience in influencer collaboration and content partnerships is an advantage

Benefits:

· Flexible working hours

· Competitive salary package

· 30 days paid annual leave

· Visa, medical insurance, and other benefits as per UAE law

· Growth opportunities within a fast-growing F&B ground

Job Type: Full-time

Pay: AED10,000.00 - AED12,000.00 per month