Social Media and Marketing Coordinator

Job Title: Social Media Marketer Location: Fulton & Oswego, NY and Hybrid Remote
Reports To: Restaurant Owner
Employment Type: Part-Time

About the Role

We’re looking for a passionate and creative Social Media Marketer to help share the story of our restaurant and connect with our community online. The ideal candidate loves food, hospitality, and digital marketing — and knows how to turn great dishes and dining experiences into engaging social content that drives customers to our tables.

Key Responsibilities

• Develop and execute a social media strategy that promotes the restaurant’s brand, menu, and events across platforms (Instagram, Facebook, TikTok, etc.).
• Create high-quality, visually appealing content — including photos, videos, and stories — that capture the restaurant’s atmosphere, dishes, and people.
• Manage daily posting, community engagement, and responses to customer comments and messages.
• Collaborate with the chef and management team to highlight seasonal dishes, specials, and promotions.
• Plan and promote events, holiday specials, and new menu launches through social media campaigns.
• Track and analyze social media performance, providing regular reports and insights to improve results.
• Coordinate with influencers, local food bloggers, and partners for collaborations and giveaways.
• Stay current with social media trends, restaurant marketing best practices, and competitor activity.

Requirements).

• Strong understanding of Instagram, Facebook, and TikTok content strategies.
• Excellent photography and short-form video creation skills (using a smartphone or camera).
• Basic graphic design skills (Canva, Adobe Express, or similar tools).
• Passion for food, hospitality, and local community engagement.
• Experience managing social media for a restaurant, café, or hospitality brand is a plus.

Preferred Skills

• Experience running paid social media ads (Facebook/Instagram).
• Familiarity with influencer marketing and partnerships.
• Knowledge of SEO or Google Business profile optimization.

Benefits

• Competitive pay and performance bonuses.
• Free or discounted meals.
• Flexible schedule and creative freedom.
• Opportunity to build a portfolio with real impact and growth potential.

Job Types: Part-time, Internship

Pay: $20.00 per hour

Expected hours: 5 – 10 per week

Benefits:

• Flexible schedule

Work Location: Hybrid remote in Oswego, NY 13126