Rhodes Race Cars is a manufacturing company of drag racing suspension systems, chassis components. We are currently seeking a Multimedia Marketing Specialist to join our team. This role is ideal for someone with a strong background in content creation, google ad words, and social media platforms.
- Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
- Create, curate, and manage published content (images, video, written) across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
- Monitor social media channels for trends, audience engagement, and feedback using social listening tools.
- Utilize SEO techniques to optimize content for search engines and enhance visibility.
- Analyze performance metrics using Google Analytics and web analytics tools to refine strategies.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
- Manage paid advertising campaigns on platforms such as Facebook Advertising to maximize reach and engagement.
- Foster relationships with influencers and brand advocates to enhance public relations efforts.
- Stay updated on industry trends and best practices in social media marketing and digital marketing.
Skills
- Proficient in social media management tools such as Adobe Creative Suite.
- Strong graphic design skills with experience in Adobe Photoshop and Adobe Illustrator.
- Knowledge of e-commerce principles and how they integrate with social media strategies.
- Excellent content creation skills including writing, proofreading, photography, and video editing.
- Familiarity with keyword research techniques to improve SEO efforts.
- Ability to analyze data from Google Analytics for informed decision-making.
- Strong relationship management skills to engage effectively with audiences and stakeholders.
- Experience in branding initiatives that resonate with target demographics.
- A solid understanding of public relations principles as they relate to digital platforms. Join us in shaping our online presence while driving meaningful connections with our community!
Job Types: Full-time, Part-time
Pay: $17.00 - $23.00 per hour
Work Location: In person