Social Media Content Creator

Dietbux is leading diet subscription company in Kuwait, providing personalized, healthy meal plans to support customers’ wellness goals.

Our mission is to make healthy eating accessible and appealing through innovative nutritional solutions and culturally relevant offerings. We are expanding across the region and seek a creative Content Creator to elevate our brand presence.

Role Overview:

We are looking for a dynamic Content Creator to join our Marketing team in Kuwait. You will create engaging, trendy, and culturally relevant content that resonates with the local market and aligns with our mission to promote healthy lifestyles. Your work will drive brand awareness and customer engagement across various platforms, with a focus on social media and digital marketing.

Main Responsibilities:

Content Creation: Write, edit, and produce high-quality content for social media (e.g., Instagram Reels, TikTok, X posts), email campaigns, blogs, and marketing materials, emphasizing healthy eating and lifestyle.

Multimedia Production: Plan, shoot, and edit photo and video content, including short-form videos showcasing meal plans, customer testimonials, or wellness tips, tailored to Kuwaiti audience preferences.

Content Calendar Management: Develop and maintain a content calendar to ensure consistent, timely posting aligned with seasonal trends, cultural events (e.g., Ramadan), and promotional campaigns.

Cultural Relevance: Research local trends, dietary preferences, and cultural insights to create content that connects with Kuwait’s diverse audience.

Trend Monitoring: Stay updated on social media trends, algorithm changes, and wellness industry developments to propose innovative content formats (e.g., recipe videos, fitness challenges).

Performance Analysis: Use platform analytics to track content performance (views, engagement, shares) and refine strategies to boost reach.

Increasing Brand Awareness : Promote the company’s mission of healthy living through storytelling that highlights customer success stories and product benefits.

Work closely with marketing, design, and nutrition teams to align content with brand voice, campaign goals, and product launches.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Media, or a related field (or equivalent experience).
• 1-3 years of experience creating content, preferably for the Kuwaiti market or in the health/food industry.
• Fluency in Arabic and English (written and spoken) to cater to Kuwait’s bilingual audience.
• Proven experience producing viral or engaging content for social media platforms like TikTok, Instagram, and X.
• Portfolio showcasing multimedia content (videos, graphics, or written posts) related to health, wellness, or food.

Job Type: Full-time

Pay: KD300.000 - KD500.000 per month