Social Media Content Creator

Job Summary
We are seeking a talented and creative Content Writer to join our dynamic team. The ideal candidate will be responsible for producing engaging and informative content that aligns with our brand's voice and marketing goals. This role requires a strong understanding of digital marketing strategies, SEO best practices, and social media management. The Content Writer will collaborate with various departments to create compelling content that drives engagement and enhances our online presence.

Duties

• Develop high-quality written content for websites, blogs, social media, and other digital platforms.
• Conduct keyword research to optimize content for search engines and improve organic traffic.
• Utilize tools such as Google Analytics to analyze content performance and make data-driven decisions.
• Collaborate with graphic designers to create visually appealing content using Adobe Creative Suite, including Photoshop and Illustrator.
• Manage social media accounts using platforms like Hootsuite and Buffer, ensuring consistent branding and messaging.
• Engage in social listening to monitor brand sentiment and identify trends within the industry.
• Proofread and edit content for clarity, grammar, and adherence to brand guidelines.
• Assist in public relations efforts by crafting press releases and promotional materials.
• Create engaging e-commerce content that drives sales and enhances customer experience.
• Stay updated on digital marketing trends, including Facebook Advertising strategies and video editing techniques.

Requirements

• Proven experience in content creation, preferably in a digital marketing environment.
• Strong understanding of SEO principles and keyword research techniques.
• Proficiency in social media management tools such as Hootsuite, Buffer, or similar applications.
• Familiarity with web analytics tools like Google Analytics to track performance metrics.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Experience in graphic design is a plus; familiarity with Adobe Photoshop and Illustrator is preferred.
• Knowledge of branding strategies and relationship management within the context of public relations.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
• Strong communication skills with an emphasis on creativity and innovation.
• A passion for photography or video editing is an advantage but not mandatory. Join us as we create impactful content that resonates with our audience!

Job Types: Full-time, Part-time

Pay: $20.00 - $30.00 per hour

Expected hours: 15 – 30 per week

Benefits:

• Employee discount
• Flexible schedule

Work Location: In person