Social Media Content Creator

We are looking for a creative and strategic professional who can manage end-to-end social media content creation, plan effective social media strategies, and run Facebook/Instagram and Google Ads to drive engagement, conversions, and brand growth. The ideal candidate should be skilled with Canva, AI tools, and modern content trends.

Key Responsibilities

Content Creation

• Create engaging graphics, videos, and reels using Canva and other AI-based tools.
• Develop high-quality, relevant content for all major social media platforms.
• Maintain brand consistency in all creatives and messaging.

Strategy & Planning:

• Plan monthly and weekly social media calendars aligned with brand goals.
• Create strategic content plans to increase engagement, followers, and overall brand presence.
• Research trends, competitors, and market insights to identify new opportunities.

Social Media Management:

• Manage daily posting, scheduling, and activity across all platforms.
• Monitor audience interactions and ensure timely responses.
• Maintain platform hygiene and consistency across all pages.

Paid Ads & Performance Marketing:

• Run and optimize Facebook/Instagram Ads focused on conversions, leads, and brand awareness.
• Run and manage Google Ads (Search, Display, YouTube) to maximize ROI.
• Continuously analyze campaign performance and prepare detailed reports.

Analytics & Reporting

• Track KPIs such as reach, engagement, CTR, conversion rate, and cost efficiency.
• Provide actionable insights to improve campaign performance.

Collaboration & Branding

• Work closely with the team to maintain a unified brand voice.
• Suggest new ideas, content formats, and creative concepts.

Requirements:

• Experience with Canva and AI tools (ChatGPT, Midjourney, etc.)
• Strong understanding of Facebook, Instagram, and Google Ads
• Knowledge of social media algorithms and current trends
• Basic understanding of video editing and reel creation
• Good communication and creative thinking skills

Job Type: Full-time

Pay: ₹20,000.00 - ₹50,000.00 per month

Work Location: In person