This role is ideal for a creative and results-driven social media professional passionate about producing engaging content for Instagram and TikTok. You will be responsible for developing and executing content strategies that resonate with audiences, drive engagement, and support the growth of a dynamic service business. The position offers a hybrid working arrangement in New York, providing flexibility while maintaining collaboration with the team. There is potential for ongoing work based on performance and business needs.
Deliverables
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Develop and implement content calendars for Instagram and TikTok
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Produce high-quality short-form videos tailored to each platform
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Write compelling captions and social copy that align with brand voice
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Monitor trends and adapt content strategies to maximize reach and engagement
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Collaborate with internal stakeholders to ensure content aligns with business objectives
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Track and report on content performance metrics
Requirements
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Proven experience creating social media content, particularly for Instagram and TikTok
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Strong video production and editing skills using mobile and desktop tools
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Excellent written communication skills with a knack for crafting engaging captions
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Creative mindset with the ability to generate fresh content ideas
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Understanding of social media analytics and performance metrics
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Ability to work both independently and collaboratively in a hybrid New York-based environment
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Reliable, organized, and able to meet deadlines
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
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