Social Media Executive

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Job Title: Social Media Executive
Job Type: [Full-Time / Part-Time / ]
Department: Marketing / Communications
Reports To: Social Media Manager / Digital Marketing Manager

Job Overview:

We are looking for a creative and strategic Social Media Executive to manage and grow our online presence across various platforms. You will be responsible for creating engaging content, managing social media campaigns, interacting with followers, and analyzing performance metrics to drive growth and engagement.

Key Responsibilities:

• Plan, create, and schedule content for all social media platforms (Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, etc.).
• Manage day-to-day handling of all social media channels, adapting content to suit different platforms and audiences.
• Collaborate with the design, content, and marketing teams to ensure brand consistency.
• Monitor trends in social media, tools, applications, channels, design, and strategy.
• Respond to followers’ comments and messages in a timely and professional manner.
• Track, analyze, and report on performance metrics (reach, engagement, traffic, conversions) and adjust strategies accordingly.
• Assist with running paid ad campaigns and boosting content as needed.
• Work with influencers or content creators where applicable.
• Support live coverage of events, launches, or campaigns.

Requirements:

• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field.
• 1–3 years of proven experience in social media management or digital marketing.
• Excellent written and verbal communication skills.
• Strong knowledge of major social media platforms and trends.
• Experience using social media tools (e.g., Hootsuite, Buffer, Later, Meta Business Suite).
• Basic graphic design or video editing skills (Canva, Adobe Suite, CapCut, etc.) are a plus.
• Strong analytical skills and familiarity with social media KPIs.
• Ability to work independently and as part of a team in a fast-paced environment.

Preferred Skills:

• Experience with paid social advertising (Meta Ads, LinkedIn Ads, etc.)
• Knowledge of SEO and content marketing
• Creative mindset with a good eye for design and detail
• Experience in influencer outreach or UGC campaigns

What We Offer:

• Competitive salary and performance bonuses
• Opportunity to work with a dynamic and creative team
• Career development and training opportunities
• Flexible work environment

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Job Types: Full-time, Permanent

Pay: ₹12,000.00 - ₹20,000.00 per month

Benefits:

• Paid sick time
• Paid time off

Work Location: In person