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Social Media Executive

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About the Role

We’re looking for a creative and data-driven Social Media Executive who can take charge of our digital presence, craft engaging content, grow our audience, and maintain a strong brand voice across all platforms. This role is perfect for someone who understands design, loves storytelling, and knows how to turn content into conversions.

Key Responsibilities Content Creation & Management

  • Plan, create, and publish high-quality social media content (Reels, carousels, posts, stories).
  • Work closely with the founder design team to create visually appealing creatives aligned with brand guidelines.
  • Write compelling captions and maintain a consistent tone of voice.

Strategy & Growth

  • Develop monthly content calendars aligned with business goals.
  • Conduct competitor research and trend analysis to create high-performing content.
  • Optimize content for engagement, reach, and conversions.

Community Building

  • Engage with followers via comments, DMs, and community posts.
  • Collaborate with influencers, creators, and partners for brand awareness.
  • Manage online reputation and ensure timely responses.

Performance & Analytics

  • Track performance metrics across platforms (Instagram, LinkedIn, Facebook, YouTube, etc.).
  • Prepare weekly and monthly reports with insights and recommendations.
  • Run and optimize paid campaigns (basic knowledge preferred).

Brand & Campaign Management

  • Align content with marketing campaigns, launches, and announcements.
  • Help build a strong digital brand presence for Chirro and client brands.
  • Manage posting schedules using tools like Buffer, Hootsuite, or Notion.

Required Skills

  • Strong understanding of Instagram, LinkedIn, Facebook, and YouTube
  • Knowledge of trends, reels formats, hashtags, and engagement strategies
  • Basic video editing skills (CapCut, Premiere Pro, or mobile tools)
  • Creative storytelling and copywriting skills
  • Good understanding of design aesthetics (preferred)
  • Ability to analyze insights and make data-driven decisions
  • Excellent communication and time-management abilities

Nice-to-Have

  • Experience with Figma / Canva
  • Knowledge of Shopify, Wix Studio, or SaaS brands
  • Experience running ads (Meta / Google)
  • Understanding of CRO-based content strategies

What We Offer

  • Opportunity to work with international clients across SaaS, e-commerce, and tech
  • Fast-paced growth and creative freedom
  • A supportive team and learning environment
  • Flexible work culture
  • Incentives for high-performing campaigns

Job Type: Full-time

Pay: ₹11,000.00 - ₹13,500.00 per month

Benefits:

  • Paid sick time
  • Paid time off

Work Location: In person

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