Social Media Expert

We are seeking a creative and results-driven Social Media Expert to manage, grow, and optimize our social media presence. You will focus on building brand awareness, driving engagement, and generating leads through strategic social media campaigns that align with SEO and digital marketing goals.

Responsibilities:

• Develop and execute social media strategies across platforms like Facebook, Instagram, LinkedIn, X (Twitter), and TikTok.
• Plan, create, and schedule high-quality content that aligns with brand voice and engages target audiences.
• Monitor trends, hashtags, and competitors to identify growth opportunities.
• Collaborate with SEO and marketing teams to optimize content for maximum organic reach and social signals.
• Manage social media advertising campaigns to increase followers, engagement, and conversions.
• Track and analyze social media KPIs, including engagement rate, reach, clicks, and conversions.
• Respond to audience comments, messages, and reviews to maintain brand reputation.
• Stay updated with the latest social media trends, tools, and algorithm changes.

Requirements:

• 3+ years of experience managing social media for businesses, preferably in the U.S. market.
• Strong understanding of social media platforms, algorithms, and engagement tactics.
• Experience with social media management tools like Hootsuite, Buffer, Sprout Social, or Later.
• Knowledge of social media SEO, hashtags, and content optimization for organic growth.
• Ability to analyze data and generate actionable insights.
• Excellent writing, communication, and creative skills.
• Detail-oriented, organized, and able to work independently.

Ideal Profile:

• Highly creative and able to produce engaging social content consistently.
• Strong analytical skills with experience tracking and reporting social media metrics.
• Team player who collaborates well with marketing, SEO, and content teams.
• Results-driven and proactive in identifying opportunities to grow followers and engagement.

Work Timings:

• Monday to Saturday: 5:00 PM – 3:00 AM (U.S. shift)
• On-site position (No remote work)

Job Type: Full-time

Pay: Rs60,000.00 - Rs100,000.00 per month

Application Question(s):

• What is your expectations from this job?
• What are some common Social media ranking issues you have encountered and how did you resolve them?
• What tools do you use for social media research and marketing ?

Work Location: In person