Social Media Manager

Job Title: Social Media Manager

Experience: 2+ years

Location: Hybrid Islamabad

About The Role

We are seeking a Social Media Manager with a strong understanding of social media platforms and proven experience in creating and managing content. You will work closely with the CEO, product team, and Visual Designer to execute a data-driven content and growth strategy. This role is focused on content strategy, platform management, and campaign execution.

Responsibilities

• Content Strategy & Creation
• Develop and execute content strategies across Instagram, Facebook, TikTok, YouTube, and LinkedIn.
• Create engaging long-form, short-form, and reels content tailored for different platforms.
• Collaborate with the Visual Designer to deliver polished graphics, visuals, and videos.
  
• Paid Media & Growth
• Plan and run Meta Ads campaigns to amplify organic growth and drive measurable results.
• Optimize paid and organic synergy for maximum visibility and engagement.
  
• Community & Partnerships
• Manage outreach campaigns to onboard influencers, creators, and collaborators.
• Build engagement pipelines and maintain strong relationships with online communities.
  
• Social Media Management
• Oversee posting calendars, manage scheduling tools (Hootsuite, Buffer), and track engagement.
• Monitor trends and competitor activity to identify new opportunities.
  
• Analytics & Reporting
• Use platform analytics, Google Analytics, and social media insights to track performance.
• Report on KPIs and recommend improvements for campaigns and content.
  
  
  

Requirements

• 2+ years of experience in social media management or content strategy.
• Strong knowledge of Facebook, Instagram, TikTok, YouTube, and LinkedIn.
• Experience with Meta Ads campaign management.
• Proven ability to create and manage content across formats (long-form, short-form, reels).
• Strong collaboration skills to work with designers, developers, and leadership teams.