Social Media Manager

We are seeking a proactive and experienced Social Media Manager with a strong background in ecommerce, content creation, and social media strategy. The ideal candidate will have hands-on expertise in guiding graphic designers, creating strategy for campaign management, and content direction, with the ability to lead a small creative team and deliver measurable results.

This role requires a dynamic professional who can create and execute strategies to build engagement, grow audiences, and convert traffic from social media to landing pages.

Immediate joiners or candidates serving their notice period are welcome.

Key Responsibilities Strategy & Planning

• Develop and execute social media marketing strategies aligned with business objectives.
• Create and maintain monthly content calendars for social media.
• Suggest and present innovative strategies to improve our platforms (candidates may submit presentations via Indeed messages for shortlisting).

Campaign Management

• Plan, design, and oversee creatives for Meta Ads, YouTube ads ensuring ROI-focused campaigns.
• Manage and grow social media platforms with proven experience handling pages of 25K+ followers.
• Drive online campaigns to boost visibility, engagement, and conversions.

Creative & Team Management

• Lead and approve the work of content writers, graphic designers, and video editors.
• Provide creative direction to ensure quality and consistency across campaigns.
• Take ownership of content output and deliver innovative campaign ideas.

Tools & Analytics

• Proficient in Hootsuite for scheduling and monitoring.
• Track, analyse, and report campaign performance against KPIs with actionable insights.

Content & Communication

• Oversee daily operations of all major social platforms (Meta, Instagram, LinkedIn, YouTube, etc.).
• Ensure content is engaging, relevant, and culturally aligned for Western audiences.
• Collaborate with cross-functional teams for campaign execution.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3-5 years of proven experience in social media management and ecommerce marketing.
• Strong knowledge of graphic design, content creation, and creative direction.
• Demonstrated ability to grow and manage accounts with 50K+ followers.
• Expertise in Meta Ads, Google Ads, and campaign execution.
• Proficiency in Hootsuite or similar and analytics tools.
• Strong verbal and written English skills (mandatory).
• Must have prior experience guiding content writers, designers, and editors.
• Portfolio of previous projects, pages managed, and strategies executed is required.

Job Type: Full-time

Application Question(s):

• Do you have prior experience working in ecommerce?
• Do you have strong verbal and written communication skills in English?
• Have you previously managed and guided content writers and graphic designers?
• What is your current and expected CTC ?

Work Location: Remote