Social Media Manager

• Location: On-site
• Type: Full-time

About the Company

We are a digital-first organization managing a portfolio of internal online platforms — ranging from content and travel experiences to professional services and digital products.

Our goal is to grow these platforms through creative storytelling, visual engagement, and high-performing social media content that drives awareness and inbound traffic.

We’re building a lean, creative growth team to handle all marketing, content, and social operations internally — producing everything from blog articles and web content to social media campaigns and ads.

About the Role

We’re hiring a Social Media, Content & Creative Specialist who can handle every stage of creative and content production — writing, designing, filming, editing, posting, and analyzing performance.

You’ll manage day-to-day social presence across multiple brands, create blogs and website content, design visuals, and bring marketing campaigns to life in collaboration with the marketing specialist and leadership.

This is a hands-on, creative, and strategic role — ideal for someone who loves both content creation and digital marketing execution.

Responsibilities1. Social Media Management & Content Creation

• Create, film, and edit Reels, TikToks, YouTube Shorts, and other visual content.
• Manage posting calendars across social channels (Instagram, TikTok, YouTube, LinkedIn, Facebook).
• Write and design social posts, captions, hooks, and stories that align with brand tone.
• Research trends, hashtags, and opportunities for reach and engagement.

2. Blog & Web Content Creation

• Write and edit blogs, feature stories, and web pages for company-owned platforms.
• Collaborate on keyword research and ensure content is SEO-optimized.
• Design visuals and layout elements for blogs and landing pages (using Canva, Photoshop, or Figma).
• Maintain consistency in tone, format, and quality across all content.

3. Campaign Support & Paid Media

• Develop visuals and short-form assets for digital ad campaigns.
• Assist in post boosting and performance tracking on social platforms.
• Support marketing specialist in coordinating paid and organic content efforts.

4. Community Building & Outreach

• Engage with audiences across platforms (comments, DMs, mentions).
• Assist with outreach to content creators, guest bloggers, and affiliates.
• Help build online communities and partnerships through social engagement.

5. Analytics & Reporting

• Track social performance metrics and content engagement.
• Provide feedback on trends, content performance, and optimization opportunities.

Required Skills & Experience

• 2–4 years in content creation, digital marketing, or social media.
• Excellent writing and storytelling skills for blogs and web content.
• Strong proficiency in video editing (CapCut, Adobe Premiere, Final Cut) and graphic design (Canva, Photoshop, or Figma).
• Understanding of SEO fundamentals and keyword-based writing.
• Experience managing multiple brands or projects at once.
• Highly organized, creative, and proactive mindset.

Why This Role Is Exciting

• Creative ownership across multiple brands and content formats.
• A chance to write, design, film, and publish across all company platforms.
• Close collaboration with leadership and technical marketing for unified growth strategy.
• Immediate, visible impact on traffic, engagement, and brand growth.

Job Type: Full-time

Pay: Rs80,000.00 - Rs150,000.00 per month

Ability to commute/relocate:

• Islamabad: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• How would you rate your communication skills out of 10?

Language:

• English (Required)

Location:

• Islamabad (Preferred)

Work Location: In person