Social Media Manager

Job Description:

We are seeking a Social Media Manager to join our team. The ideal candidate will have 3-4 years of experience managing social media platforms, including Facebook, Instagram, Reddit, Pinterest, TikTok, and X (formerly Twitter). E-commerce experience, particularly in managing brands in the U.S. market, will be highly preferred. You will be responsible for developing and implementing social media strategies, creating engaging content, and growing our brand’s online presence.

Key Responsibilities:

• Develop, implement, and manage social media strategies across all platforms in e-commerce.
• Create, curate, and schedule content for Facebook, Instagram, Reddit, Pinterest, TikTok, and X.
• Run and optimize Meta Paid Ads (Facebook & Instagram) to drive traffic, conversions, and ROAS.
• Manage and optimize TikTok Shop, including product listings, campaign planning, influencer collaborations, and sales strategies.
• Engage with the audience, respond to comments, and foster community growth.
• Monitor social media trends, tools, and applications to stay updated.
• Analyze social media metrics and optimize campaigns based on data.
• Collaborate with internal teams (marketing, design, etc.) to ensure brand consistency.
• Manage social media advertising campaigns.
• Leverage e-commerce strategies to drive sales and brand engagement, especially in the U.S. market.

Requirements:

• 3-4 years of experience managing multiple social media platforms in e-commerce.
• Proven track record of growing social media accounts and driving engagement.
• Strong knowledge of social media analytics tools.
• Excellent communication and content creation skills.
• Creative, detail-oriented, and able to work in a fast-paced environment.
• E-commerce experience with a focus on managing brands in the U.S. market (preferred).

Location: Karachi

Job type: On-site

Working Days: Monday to Friday

Job Type: Full-time

Work Location: In person