Social Media Manager

We are seeking a creative and performance-driven Social Media Manager to manage our digital presence and paid advertising campaigns. The ideal candidate should have strong experience in Meta Ads and Google Ads, along with hands-on skills in content creation, videography, and graphic design to drive brand awareness and lead generation.

Key Responsibilities

• Manage and grow social media platforms including Instagram, Facebook, LinkedIn, TikTok, and YouTube
• Plan, create, and publish engaging content such as posts, reels, stories, and videos
• Handle Meta Ads (Facebook & Instagram Ads) including campaign setup, targeting, budgeting, optimization, and reporting
• Manage Google Ads campaigns (Search, Display, and basic YouTube Ads)
• Monitor ad performance, analyze data, and optimize campaigns for better ROI
• Create visual content including graphics, promotional creatives, reels, and short videos
• Handle basic to intermediate videography and video editing for social media
• Design creatives using tools like Canva, Adobe Photoshop, Illustrator, or similar
• Develop and manage monthly content calendars aligned with marketing objectives
• Monitor comments, messages, and audience engagement professionally
• Track KPIs and prepare regular social media and ads performance reports
• Stay updated with platform trends, algorithm changes, and digital marketing best practices
• Coordinate with internal teams for branding and campaign execution

Requirements

• Proven experience as a Social Media Manager / Digital Marketing Executive
• Strong hands-on experience with Meta Ads Manager and Google Ads
• Knowledge of lead generation and paid campaign strategies
• Skills in content creation, videography, and video editing
• Graphic designing experience for social media creatives
• Familiarity with tools such as Canva, Adobe Suite, CapCut, Premiere Pro, or similar
• Understanding of analytics and reporting tools
• Ability to manage multiple projects independently
• UAE experience is a plus

Preferred Skills

• Photography skills for social media content
• Experience handling agency or multiple brand accounts
• Strong creative thinking and attention to detail
• Knowledge of SEO or landing page optimization is an added advantage

Job Type: Full-time

Pay: AED3,000.00 - AED5,000.00 per month