Social Media manager

Job description:

Job Type: Full-time

Location: On-site
DHA Phase 8 X Park view Lahore

Job Overview

We are looking for a highly skilled Social Media Strategist to lead organic growth initiatives across multiple brands and public figures. This role requires strong strategic thinking, platform expertise, and the ability to manage diverse brand identities while delivering consistent audience growth and engagement.

Key Responsibilities

Strategy & Planning

· Develop and execute organic social media strategies for brands and public figures

· Create platform-specific strategies for Instagram, Facebook, TikTok, X (Twitter), LinkedIn, and YouTube

· Define content pillars, posting calendars, tone of voice, and storytelling frameworks

· Align social media strategy with overall brand, marketing, and PR objectives

Content Direction & Optimization

· Strategically guide content creation for reels, short-form videos, carousels, stories, and long-form posts

· Identify trends, formats, hooks, and narratives relevant to each brand

· Optimize content for reach, engagement, saves, and shares

· Analytics & Reporting

· Track performance metrics including reach, engagement rate, and follower growth

· Analyze insights and convert data into actionable improvements

· Prepare weekly and monthly performance reports with strategic recommendations

Collaboration & Leadership

· Coordinate with designers, video editors, copywriters, and account managers

· Provide strategic direction rather than execution-only support

· Stay updated on algorithm changes, platform updates, and industry trends

Required Qualifications

· 3+ years of experience as a Social Media Strategist or Senior Social Media Manager

· Proven experience driving organic social media growth

· Experience managing multiple brands or public figures

· Strong understanding of social media algorithms and content performance

· Excellent communication, planning, and presentation skills

· Ability to balance strategic thinking with hands-on execution

Preferred Qualifications

· Experience in personal branding, influencer marketing, or public figure management

· Agency or start-up background

· Familiarity with social media analytics tools

· Strong creative and cultural awareness

What We Offer

· Opportunity to work with high-impact brands and public figures

· Strategic ownership and creative freedom

· Fast-paced, growth-oriented work environment

· Competitive compensation based on experience

Job Type: Full-time

Work Location: In person

Job Type: Full-time

Pay: Rs100,000.00 - Rs200,000.00 per month

Work Location: In person