Social Media Manager & Content Creator (bring your DOG to work)

Job Overview
We are seeking a Dog Lover who is creative and results-driven Social Media Manager to join our dynamic team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our dog brand presence, engage our audience, and drive traffic to our digital platforms. The ideal candidate will possess a strong understanding of social media marketing, content creation, and analytics, with a passion for storytelling, brand development and a dog owner.

Duties

• Develop and execute comprehensive social media strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Create engaging content tailored to each platform that aligns with our brand voice and marketing goals.
• Utilize SEO techniques and keyword research to optimize content for search engines.
• Monitor social media channels for trends and insights through social listening tools.
• Manage paid advertising campaigns on Facebook and other platforms to increase reach and engagement.
• Collaborate with graphic designers to produce visually appealing graphics using Adobe Creative Suite (Photoshop, Illustrator).
• Analyze performance metrics using Google Analytics and web analytics tools to assess the effectiveness of campaigns.
• Conduct proofreading of all content to ensure accuracy and adherence to brand guidelines.
• Foster relationships with influencers and partners to enhance brand visibility.
• Stay updated on industry trends in digital marketing, e-commerce, and social media management.

Experience
The ideal candidate should have:

• Proven experience in social media management or digital marketing roles.
• Strong skills in content creation, graphic design, and video editing.
• Familiarity with tools such as Adobe Creative Suite, and Google Analytics.
• Knowledge of public relations strategies and branding principles.
• Excellent relationship management skills with the ability to engage diverse audiences effectively.
• A background in photography is a plus, along with experience in e-commerce environments. Join us in shaping our online presence while driving engagement through innovative social media strategies!

Job Type: Full-time

Pay: $50,000.00 - $65,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Education:

• Associate (Preferred)

Experience:

• Social media marketing: 3 years (Required)
• Adobe Acrobat: 2 years (Preferred)
• Instagram: 2 years (Required)
• Content creation: 2 years (Preferred)

Ability to Commute:

• Saint Petersburg, FL 33716 (Required)

Work Location: In person