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Social Media & Marketing Executive

Dubai, United Arab Emirates

Requirements:
• Languages: Should be able to hold fluent conversation in Arabic as well as English
• Nationality: Any Arab National
Job Description:
• Manages all social media channels, campaigns to sustain an engaging audience experience and to increase engagement and online audience satisfaction.
• Research and analyze social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy
• Community management of the platforms
• Works in alignment with various departments to promote overall brand through social media channels.
• Create timely and engaging content optimized for platform used and intended audience.
• Monitor sites for customer service opportunities and initiate conversations on behalf of the brand.
• Analyze and report social media actions on a monthly basis for successes and new opportunities.
• Key Responsibility
• Oversees Group s brands social media accounts management and online reputation management.
• Work closely with the marketing managers and develop a social media strategy and set goals to increase brand awareness and increase engagement.
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
• Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals.
• Audits and analyzes social media presences, including digital advertising costs and returns.
• Sharing of reports and actionable insights, based on the monthly analysis.
• Analyze social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.
• Competition Analysis- Monitors and develops reports on competitor activity within social media spaces
• Manage relationships and engagement with regional Influencers, Develop and expand community and/or influencer outreach efforts.
• Analyze campaigns and translate qualitative data into recommendations and plans for revising social media, content marketing, and social advertising campaigns.

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