Social Media Marketing Specialist

Company: Eazr Digipayments Pvt. Ltd.

Location: Lower Parel, Mumbai

Industry: Fintech

About Eazr

Eazr is a fast-growing Fintech company transforming the digital payments ecosystem with secure, user-friendly, and innovative solutions. We are looking for a Marketing & Social Media Account Manager who can lead our brand presence, drive engagement, and design creative campaigns that connect with our audience.

Key Responsibilities

Develop and implement marketing strategies to build Eazr’s brand visibility.

Manage and grow Eazr’s social media accounts (LinkedIn, Instagram, Facebook, Twitter, YouTube).

Create engaging visual content (posts, reels, infographics, videos) using graphic design tools.

Design marketing collaterals (banners, ads, presentations, brochures) aligned with the brand identity.

Plan and execute digital campaigns that drive awareness, engagement, and lead generation.

Manage paid ad campaigns (Google Ads, Meta Ads, LinkedIn Ads) and optimize for ROI.

Collaborate with product and business teams for content and campaign alignment.

Monitor analytics and prepare reports on campaign effectiveness.

Stay updated with social media, fintech, and design trends to keep the brand fresh and relevant.

Requirements

Bachelor’s degree in Marketing, Communications, Design, or related field.

2–5 years of proven experience in digital marketing & social media management.

Compulsory skill: Strong proficiency in Graphic Designing (Adobe Photoshop, Illustrator, Canva, Figma, or similar tools).

Ability to design creatives independently for campaigns and social media.

Strong understanding of SEO, SEM, and social media algorithms.

Excellent communication, storytelling, and creative thinking skills.

Ability to multitask and deliver under deadlines.

Good to Have

Experience in Fintech, BFSI, or startup ecosystems.

Video editing or motion graphics skills.

Experience in influencer marketing or brand collaborations.

Job Type: Full-time

Pay: ₹25,000.00 - ₹32,000.00 per month

Work Location: In person