Social Media Officer

PFG Group – Vision Statement

To become the world’s largest and most respected food Corporation — delivering high-quality, sustainable, and ethically managed food solutions to every plate, everywhere. Through full vertical integration and operational excellence, we will reinvent the way food is sourced, distributed, and experienced. We will lead the digital transformation of the global food supply chain empowered by innovation and guided by our core values of Responsibility, Excellence, Sustainability, Passion, Ethics, Commitment, and Teamwork (RESPECT). We will build a future where technology, transparency, and trust will define every bite. 

PFG Group – Mission Statement

PFG Group delivers trusted, high-quality food solutions to the Fast Food, QSR, and wholesale sectors across Pakistan and the United Kingdom. Through operational excellence, ethical sourcing, and a commitment to innovation, we are laying the foundation for a fully integrated, technology-driven food supply chain — guided by our core values of RESPECT. 

IT & Digital Transformation - Mission

To lead the digital revolution in food service — pioneering technologies that transform operations, enhance customer experience, and position PFG Group as the most innovative food enterprise in our Markets. 

Job Summary

As the Social Media Officer at Seven Tides Digital, you are the voice of our brand online. You take ownership of creating, managing, and growing our social media presence, ensuring that every post, story, and interaction reflects professionalism, creativity, and customer focus.

You understand that social media is not just about posting—it’s about building relationships, engaging audiences, and driving results. You combine creativity with responsibility, turning ideas into impactful campaigns that support sales, marketing, and brand visibility.

Key Responsibilities

Content Creation & Management

• You create, schedule, and manage engaging content across all social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube, etc.).
• You design graphics, write captions, and produce videos that align with brand identity and business goals.
• You manage a content calendar, ensuring consistency, variety, and relevance in all posts.

Community Engagement

• You interact with followers by responding to comments, messages, and inquiries promptly.
• You build meaningful relationships with customers, partners, and influencers.
• You monitor conversations about our brand and ensure a positive online reputation.

Campaigns & Strategy

• You plan and execute social media campaigns to support product launches, promotions, and company events.
• You collaborate with the sales and e-commerce teams to drive traffic and increase online sales.
• You identify trends and apply creative ideas to keep TPFG relevant in the digital space.

Analytics & Reporting

• You track key performance metrics (engagement, reach, impressions, clicks, conversions).
• You prepare regular reports for management, highlighting wins and areas of improvement.
• You use insights to refine content and campaign strategies for better results.

Collaboration

• You work closely with graphic designers, video editors, and SEO officers to ensure integrated marketing efforts.
• You coordinate with sales and customer service to address customer feedback and promote services.
• You partner with external agencies, influencers, and media outlets when required.

Brand Development

• You maintain a consistent tone, style, and visual identity across platforms.
• You ensure all communication reflects trust, professionalism, and customer-first values.
• You actively contribute to strengthening Seven Tides Digital’s digital brand identity.

Qualifications Required:

· Bachelor’s degree in marketing, Media Studies, BBA & Relevant.

· 1/2-year(s) experience in running mega campaigns on Google AdWords and Facebook Adverts independently.

· Having hands-on experience with Photoshop, Illustrator and Canva will be preferred.

· Hands-on experience in Google AdWords and Facebook Adverts.

Benefits:

· Competitive salary and benefits package.

· Opportunities for career growth and development.

· A collaborative and dynamic work environment.

Office Timings:

10:00 am to 07:00 pm (Mon-Fri)

Job Type: Full-time

Pay: Rs60,000.00 - Rs65,000.00 per month

Work Location: In person