Social Media Specialist

We are seeking a talented and versatile Social Media Specialistto join our Marketing Agency team. This role requires a creative professional who can manage social media strategies and produce high-quality visual content that engages audiences and strengthens our clients’ brands.

The ideal candidate has a strong eye for design, a solid understanding of social media trends, and the ability to work on multiple projects across various industries.

Key Responsibilities of Social Media Specialist

• Develop, implement, and manage social media strategies for multiple clients across platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube).
• Create engaging content calendars, captions, and campaigns tailored to each brand’s voice.
• Monitor social media accounts, respond to comments/messages, and build community engagement.
• Track, analyze, and report performance metrics, recommending improvements to maximize ROI.
• Manage paid social media advertising campaigns, including targeting, budget allocation, and reporting.
• Stay updated with social media algorithms, tools, and industry trends to keep clients ahead of competitors.

Requirements & Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 2–4 years of proven experience as a Social Media Specialist, preferably in an agency setting.
• Strong knowledge of social media platforms, algorithms, and trends.
• Excellent copywriting, storytelling, and communication skills.
• Basic design and video editing skills (Canva, Photoshop, or similar tools).
• Experience with social media analytics and advertising platforms (Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, etc.).
• Ability to handle multiple client accounts, meet deadlines, and adapt to different brand voices.
• Creative, proactive, and highly organized team player.

Preferred Skills

• Experience in influencer marketing and partnerships.
• Knowledge of SEO and content marketing strategies.
• Familiarity with project management tools (Trello, Asana, Monday.com).

Job Type: Full-time

Pay: AED5,000.00 - AED8,000.00 per month