Social Media Strategist

This is an individual contributor role which involves all the stages of the content dissemination.

• Must have prior experience in generating programmatic revenue through content on social media platforms, preferably within the entertainment and infotainment domain.
• Should have a fair understanding of trends, memes and viral content.
• Special focus on using digital strategy to drive online engagement; responsible for digital content specialization (writing/creating/designing) and implementation schedules.
• Be responsible for all regular (and ad hoc) reporting and analysis of digital activity, providing crucial insights into further sales and marketing opportunities, and effectively communicating this to respective stakeholders.
• Create, curate, and manage all published content (images, video, and written).
• Deploy basic design and editing skills on mobile based apps.
• Use digital analytics and metrics software to design post-evaluation decks.
• Constant engagement with internal digital influencers.