Social Media Strategist

We’re seeking a passionate Social Media Strategist with a strong background in the beauty or fragrance industry. The ideal candidate will have a flair for visual storytelling, experience in influencer collaboration, and the ability to create engaging, on-brand content. You will be responsible for managing all social media platforms, developing content strategies, and creating high-quality visuals using tools like Canva.

Key Responsibilities:

Content Strategy & Planning

• Develop and manage monthly content calendars aligned with marketing campaigns and brand goals.
• Brainstorm and conceptualize fresh, engaging ideas tailored to target audiences.
• Collaborate closely with the marketing team to ensure brand consistency and alignment.

Platform Management

• Manage daily operations of platforms including Instagram, Facebook, TikTok, LinkedIn, and Snapchat.
• Schedule and publish content while maintaining a consistent brand voice and aesthetic.
• Engage with followers, respond to messages/comments, and build community interaction.

Visual Content Creation

• Design compelling visuals for posts, stories, and campaigns using Canva.
• Create campaign mood boards and coordinate with designers for advanced creative needs.
• Stay ahead of trends in beauty, design, and social media content.

Influencer & Campaign Coordination

• Identify, onboard, and manage collaborations with influencers and content creators.
• Coordinate and track influencer deliverables and performance.

Analytics & Reporting

• Monitor platform performance using tools such as Meta Insights and TikTok Analytics.
• Analyze data, generate monthly reports, and suggest improvements based on findings.
• Stay informed on emerging social media trends and algorithm updates.

Qualifications & Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 3 years of experience in social media management within the beauty, fashion, or lifestyle industry.
• Strong design skills and proficiency in Canva.
• Excellent writing, communication, and organizational skills.
• Demonstrated experience with influencer management and content collaborations.
• In-depth understanding of major social platforms and their best practices.
• Creative thinker with a sharp eye for aesthetics and brand storytelling.
• Ability to work in a fast-paced environment

Job Type: Full-time

Pay: Up to AED8,000.00 per month

Application Question(s):

• Please share the link of your portfolio along with the CV

Experience:

• Social media management in lifestyle industry.: 3 years (Required)

Location:

• Ajman (Required)