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Specialist II, Sports/Train Brand Marketing, NYC
Position Type
Full Time
Career area
Marketing
Location
855 Avenue of the Americas, New York, New York 10019, United States
Job ID
R-83148
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
The annual base salary for this position ranges from $69,900.00 in our lowest geographic market to $138,300.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills and experience.
Information about benefits can be found here.
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
The City Brand Management Team is the marketing function responsible for leading and driving plans that serve the brand and business in a global key city for Nike. Our goal is to know & serve inspiration, innovation and enablement to unlock the power of sport for every athlete*.
WHO WE ARE LOOKING FOR
We’re looking for a Brand Marketing Sport and Training Specialist to join our Nike NYC Brand Management team. This role will focus on supporting the marketplace amplification, strategy & execution of Global Sport and Train priority concepts in New York. The NYC Brand Marketing Sports and Training specialist will be responsible for executing work that serves both our multi-year and seasonal brand plans. Candidate should have an understanding and deep passion for the city's dynamic sports environment, with expertise spanning across Football, Baseball, Tennis, and Golf and Training.
The ideal candidate is forward-thinking and curious, can balance projects that require senior guidance and professional autonomy, is attune to our ever-evolving consumer trends, and has deep knowledge of the Sport and Training landscape in NYC and beyond. This individual will thrive in a collaborative environment, working closely with North America and Global functions, and city partners.
WHAT YOU’LL WORK ON
As a Brand Marketing Specialist for Sport and Train in NYC, you are responsible for contributing to and supporting key workstreams that make our brand, product, and services resonate with our NYC consumers, while driving a networked offense across Global, Geo and City Teams.
As the NYC Brand Marketing Sport & Train Brand Specialist, you will:
Support and drive the execution of seasonal, integrated marketing plans across channels
Build and maintain strong collaboration across key cross-functional partners
Oversee product sourcing, management, and seamless integration into programming
Manage end-to-end project execution from insight to activation with operational rigor
Lead the development and synthesis of consumer and market insights to inform strategy
Cultivate and manage on-the-ground relationships with key consumer, community and grassroots organizations
Partner with key cross-functional team members to define, adapt, extend, and execute physical and digital consumer experiences
Leverage Nike owned and third-party partner tools for project management
Partner with finance and Brand Planning and Operations to track expenses and ensure alignment with allocations
WHO WILL YOU WORK WITH
Key internal and external partners include:
NYC Brand Marketing Team
NA Sports and Training Team
Sports Marketing
Brand Planning and Operations
Communications (PR)
Digital Marketing
Integrated Retail Marketing
Sportswear and Energy Marketing
Creative
Media
Sales & Merchandising
Agency & Production partners
Leagues, SCI, Grassroot partners
WHAT YOU BRING
Bachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience, and training
Demonstrated genuine passion an understanding of the NYC consumer, trainers, community leaders, trends, modalities, product, and sources of influence in NYC
Exceptional relationship management skills that will serve both internal and external partners
3+ years’ experience in consumer marketing or related experience in retail marketing and/or digital brand marketing
Strong written, visual, and verbal/presentation skills.
Experience working within teams and a team-first mentality, but still has the ability to work autonomously when required
The ability to thrive in a fast-paced environment, juggling multiple concurrent workstreams
Digital marketing acumen and creator-led content experience
Curiosity, creativity, and adaptability
Strong project management, problem-solving, and strategic thinking
Detail oriented nature across workstreams large and small
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
What You Can Expect
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
Full Time
Career area
Marketing
Location
855 Avenue of the Americas, New York, New York 10019, United States
Job ID
R-83148
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
The annual base salary for this position ranges from $69,900.00 in our lowest geographic market to $138,300.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills and experience.
Information about benefits can be found here.
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
The City Brand Management Team is the marketing function responsible for leading and driving plans that serve the brand and business in a global key city for Nike. Our goal is to know & serve inspiration, innovation and enablement to unlock the power of sport for every athlete*.
WHO WE ARE LOOKING FOR
We’re looking for a Brand Marketing Sport and Training Specialist to join our Nike NYC Brand Management team. This role will focus on supporting the marketplace amplification, strategy & execution of Global Sport and Train priority concepts in New York. The NYC Brand Marketing Sports and Training specialist will be responsible for executing work that serves both our multi-year and seasonal brand plans. Candidate should have an understanding and deep passion for the city's dynamic sports environment, with expertise spanning across Football, Baseball, Tennis, and Golf and Training.
The ideal candidate is forward-thinking and curious, can balance projects that require senior guidance and professional autonomy, is attune to our ever-evolving consumer trends, and has deep knowledge of the Sport and Training landscape in NYC and beyond. This individual will thrive in a collaborative environment, working closely with North America and Global functions, and city partners.
WHAT YOU’LL WORK ON
As a Brand Marketing Specialist for Sport and Train in NYC, you are responsible for contributing to and supporting key workstreams that make our brand, product, and services resonate with our NYC consumers, while driving a networked offense across Global, Geo and City Teams.
As the NYC Brand Marketing Sport & Train Brand Specialist, you will:
Support and drive the execution of seasonal, integrated marketing plans across channels
Build and maintain strong collaboration across key cross-functional partners
Oversee product sourcing, management, and seamless integration into programming
Manage end-to-end project execution from insight to activation with operational rigor
Lead the development and synthesis of consumer and market insights to inform strategy
Cultivate and manage on-the-ground relationships with key consumer, community and grassroots organizations
Partner with key cross-functional team members to define, adapt, extend, and execute physical and digital consumer experiences
Leverage Nike owned and third-party partner tools for project management
Partner with finance and Brand Planning and Operations to track expenses and ensure alignment with allocations
WHO WILL YOU WORK WITH
Key internal and external partners include:
NYC Brand Marketing Team
NA Sports and Training Team
Sports Marketing
Brand Planning and Operations
Communications (PR)
Digital Marketing
Integrated Retail Marketing
Sportswear and Energy Marketing
Creative
Media
Sales & Merchandising
Agency & Production partners
Leagues, SCI, Grassroot partners
WHAT YOU BRING
Bachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience, and training
Demonstrated genuine passion an understanding of the NYC consumer, trainers, community leaders, trends, modalities, product, and sources of influence in NYC
Exceptional relationship management skills that will serve both internal and external partners
3+ years’ experience in consumer marketing or related experience in retail marketing and/or digital brand marketing
Strong written, visual, and verbal/presentation skills.
Experience working within teams and a team-first mentality, but still has the ability to work autonomously when required
The ability to thrive in a fast-paced environment, juggling multiple concurrent workstreams
Digital marketing acumen and creator-led content experience
Curiosity, creativity, and adaptability
Strong project management, problem-solving, and strategic thinking
Detail oriented nature across workstreams large and small
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
What You Can Expect
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
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