Sr. Brand Marketing Manager

Energy Solutions is looking for a Senior Marketing Manager to contribute to brand marketing strategy and deliver campaigns in partnership with the Senior Director. This role translates complex technical solutions into clear, compelling value propositions and supports go-to-market strategies that drive awareness, engagement, and adoption across utility, government, and institutional clients.

This opportunity is perfect for someone who can develop messaging, advise internal stakeholders on communications, and oversee the execution of integrated marketing campaigns and brand initiatives to support the company's business growth plans.

Responsibilities include but are not limited to:

• Manage the planning and execution of integrated marketing campaigns for Energy Solutions and our products that support product and organizational goals
• Translate Energy Solutions business objectives and technical offerings into clear marketing strategies, activation plans, and messaging frameworks
• Partner with the Senior Director and cross-functional teams to develop and refine go-to-market strategies
• Develop and guide Energy Solutions marketing messaging, value propositions, and positioning that translate complex technical concepts into clear, audience-focused communications
• Develop and reviews marketing content, including collateral, digital assets, and materials such as blog posts, articles, presentations, etc. to ensure quality, clarity, and alignment with brand standards
• Ensure consistency of messaging, tone, and visual identity across all marketing channels and deliverables for Energy Solutions.
• Collaborate with Energy Solutions product, business development, and program teams to align marketing strategies with organizational priorities and client needs
• Serve as a subject-matter resource to internal stakeholders by providing strategic communications guidance, recommendations, and solutions
• Provide the marketing perspective on cross-functional initiatives and contribute to planning, positioning, and execution decisions
• Oversee the execution of Energy Solutions marketing initiatives and campaigns, ensuring alignment with strategy, timelines, and quality expectations
• Guide prioritization, coordination, and delivery of marketing activities across multiple projects and stakeholders
• Ensure deliverables meet established standards for accuracy, effectiveness, and brand alignment
• Define and track marketing performance metrics to evaluate campaign effectiveness and impact
• Analyze campaign results and generate insights to inform future strategies and improve performance
• Leverage data and industry trends to identify opportunities for expanding brand awareness and market positioning
• Manage marketing plans, timelines, and deliverables for Energy Solutions and our products across multiple initiatives in a fast-paced environment

Minimum Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field required
• Eight years of progressive experience leading brand marketing initiatives, campaigns, or communications strategies, preferably within energy, sustainability, or related industries
• Demonstrated experience developing and executing integrated marketing or go-to-market strategies across multiple channels and stakeholder groups
• Experience collaborating with cross-functional teams such as product, business development, and program leadership to support organizational objectives
• Experience influencing stakeholders and providing strategic marketing or communications guidance in a complex, competitive environment
• Experience leveraging marketing performance data and analytics to inform strategy, optimize campaign effectiveness, and support decision-making
• Strong ability to develop and communicate clear, compelling messaging and value propositions for diverse audiences
• Advanced writing, editing, and content development skills, with the ability to translate technical or complex concepts into accessible, audience-focused communications
• Strong understanding of brand strategy, positioning, and consistency across channels and campaigns
• Ability to manage multiple priorities, balance strategic and executional responsibilities, and deliver high-quality work in a fast-paced environment
• Strong verbal and written communication skills, with the ability to present ideas, influence stakeholders, and collaborate effectively across teams
• Proficiency with common marketing tools and platforms, including digital channels and marketing analytics technologies

Preferred Qualifications:

• Master's degree in marketing, Business Administration (MBA), Communications, or a related field
• Experience supporting or contributing to marketing initiatives within complex or multi-stakeholder environments
• Experience collaborating with cross-functional teams such as product, business development, program management, or operations to deliver integrated marketing solutions
• Experience working within energy, sustainability, utilities, or other technical or regulated industries
• Demonstrated ability to translate complex or technical program concepts into clear, compelling, and audience-focused marketing messaging
• Expertise in brand strategy, positioning, and the application of brand standards across marketing channels and deliverables
• Ability to interpret marketing performance data and apply insights to inform campaign optimization and improve marketing effectiveness

The salary range for this role is $105,000 -$137,000/annually with a target range of $105,000 - $123,300/annually.