Sr. HR Business Partner - Varsity Spirit Event Operations & Varsity Spirit Pro League

JOIN THE BEST TEAM IN SPORT & SPIRIT

At Varsity Brands, we believe every student deserves the opportunity to succeed and every educator wants to make a difference. It takes a team to make a real impact, and through our two divisions – BSN SPORTS and Varsity Spirit – and our network of 6,000+ employees and independent representatives, we are proud to partner with a wide range of educational institutions and club and professional sports to transform the student journey in SPORT and SPIRIT.

WORK TYPE: Full Time Onsite

LOCATION DETAILS: Farmers Branch, TX

TRAVEL: 20-30% Based on event schedule and business needs

HOW YOU WILL MAKE AN IMPACT

The Sr. HR Business Partner (HRBP) for Varsity Spirit Event Operations and Varsity Spirit Pro League serves as a strategic advisor, talent champion, and organizational effectiveness partner to senior leaders overseeing large-scale event execution, onsite operations teams, and the expanding Pro League business.

This role develops and executes HR strategies that strengthen leadership capability, elevate organizational performance, enhance employee engagement, and build a future-ready workforce that supports Varsity Spirit’s growth. The Sr. HRBP will collaborate closely with Varsity Spirit leadership to drive programs related to performance management, employee relations, culture, workforce planning, talent development, and change management. This position reports to the SVP, HR – Varsity Spirit & Varsity Brands HR Operations

WHAT YOU WILL DO

Strategic Partnership & Organizational Impact

• Serve as a trusted strategic advisor to Event Operations & Pro League leadership teams, aligning people strategies with short- and long-term business objectives
• Understand the unique operating model, onsite environment, and culture of Varsity Spirit to drive improved organizational performance
• Influence and guide organizational design, workforce planning, and staffing strategies to support growth of the Event Operations and Pro League teams
• Support and lead change-management initiatives, including business transformation, leadership transitions, restructuring efforts, or scaled event model enhancements

Talent Management & Leadership Development

• Lead talent planning processes for Event Operations & Pro League, identifying critical skill gaps, succession needs, and leadership pipeline opportunities
• Partner with leaders and Talent Acquisition to ensure business units are staffed for seasonal and year-round talent demands
• Coach leaders on team effectiveness, goal setting, performance management, and employee development
• Facilitate leadership development, mentoring, and skill-building opportunities to strengthen organizational capability

Employee Engagement, Culture & Relations

• Drive a culture of high performance, accountability, inclusion, and engagement across distributed event-based teams
• Act as a trusted partner to leaders in navigating complex employee relations situations and conflict resolution
• Develop proactive engagement strategies tailored to remote, seasonal, traveling, and onsite event workforces
• Promote and advocate for culture & inclusion programs, ensuring they are embedded across Event Operations and Pro League

Operational HR Excellence

• Partner with Centers of Excellence (Talent Acquisition, Benefits, Compensation, D&I) to ensure consistent and efficient support.
• Drive localized implementation of enterprise HR processes, programs, and tools
• Use HR analytics to identify trends, diagnose organizational health, and propose data-driven solutions
• Manage sensitive HR matters with confidentiality, discretion, and sound HR judgement

Event-Based HR Support (Specialized Responsibilities)

• Support large-scale national events, championships, and Pro League competitions through planning, workforce scheduling, employee relations support, and onsite leadership coaching
• Partner with field operations and event directors to ensure adequate staffing, performance consistency, and strong leadership presence
• Promote and advocate for corporate DE&I programs, ensuring they are embedded across Event Operations and Pro League.
• Partner with Centers of Excellence (Talent Acquisition, Benefits, Compensation, D&I) to ensure consistent and efficient support.
• Drive localized implementation of enterprise HR processes, programs, and tools
• Use HR analytics to identify trends, diagnose organizational health, and propose data-driven solutions
• Manage sensitive HR matters with confidentiality, discretion, and sound HR judgement

QUALIFICATIONS

KNOWLEDGE/SKILLS/ABILITIES

• Strong understanding of HR disciplines: employee relations, performance management, talent management, organizational effectiveness, compensation as well as culture and inclusion initiatives
• Deep knowledge of employment law, conflict resolution, and compliance requirements
• Ability to understand business strategy and align HR initiatives accordingly
• Exceptional communication, coaching, and influencing skills with the ability to partner with senior leaders
• Critical thinking, problem solving, and the ability to navigate complex, fast-paced environments
• Ability to build trust, credibility, and strong cross-functional relationships
• Ability to work in a matrixed environment and influence without direct authority
• Ability handle multiple priorities while maintaining long-term strategic focus

EDUCATION/EXPERIENCE

• Bachelor’s Degree in Human Resources, Business Administration, or related field required
• 10+ years of progressive HR Business Partner experience, preferably within operations, events, or fast-paced environments
• Experience supporting senior leaders and navigating large-scale organizational or cultural transformation
• Strong proficiency in MS Office, Teams, and related business tools
• PHR, SHRM-CP, or similar HR certification preferred

PHYSICAL REQUIREMENTS

The physical demands that are described as required are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• This job operates in a professional office environment. Largely a sedentary role requiring ability to operate a computer and technology on a daily basis.

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Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.

OUR VALUES

Service - We lead with heart. We champion community.

Passion - We love what we do. It fuels our purpose.

Integrity - We do what we promise. We own our actions and decisions.

Respect - We earn it by giving it. Because everyone deserves it.

Innovation - We never stop striving to be better. For ourselves and our community.

Transparency - We are committed to openness and honesty in everything we do.

OUR BENEFITS

We are committed to putting you and your families first. For benefits eligible roles, we offer a variety of choices and costs as well as program enhancements that align with our responsibility to elevate the employee experience. Some of our offerings include:

• Comprehensive Health Care Benefits
• HSA Employer Contribution/ FSA Opportunities
• Wellbeing Program
• 401(k) plan with company matching
• Company paid Life, AD&D, and Short-Term Disability
• Generous My Time Off & Paid Holidays
• Varsity Brands Ownership Program
• Employee Resource Groups
• St. Jude Partnership & Volunteer Opportunities
• Employee Perks including discounts on personal apparel and equipment!

Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran’s status, age or disability.