Sr. Manager Demand Planning

Job Summary

We’re looking for a Senior Demand Manager to lead demand planning and generation efforts across the business. This role is responsible for building accurate forecasts, aligning cross-functional teams, and leveraging tools and data to drive smarter decisions.

You’ll play a critical role in connecting Sales, Marketing, Supply Chain, and Finance—ensuring that demand signals translate into actionable plans. This role also includes leading and developing a team while introducing new capabilities, processes, and technologies to improve demand planning maturity and continuously enhance forecast accuracy.

Key Responsibilities

Demand Planning & Forecasting

• Own the end-to-end demand forecasting process across all channels (eCommerce, retail, wholesale)

• Develop and maintain short- and long-term forecasts using historical data, trends, and market insights

• Establish and drive a continuous improvement program for forecast accuracy, including root cause analysis, bias tracking, and corrective actions

• Define, monitor, and improve key forecast KPIs (e.g., accuracy, bias, forecast value add)

Demand Generation Alignment

• Partner with Marketing and Sales to incorporate promotions, product launches, and campaigns into demand plans

• Translate demand generation activities into measurable forecast inputs

• Ensure alignment between demand plans and revenue targets

Cross-Functional Leadership

• Lead the monthly S&OP (Sales & Operations Planning) or IBP process

• Act as the central point of coordination between key stakeholders (Sales, Marketing, Supply Chain, Finance, Product)

• Communicate risks, opportunities, and trade-offs clearly to leadership

Tools, Systems & Capability Building

• Own and optimize demand planning tools (ERP, forecasting software, BI platforms)

• Identify gaps and introduce new tools, automation, and advanced analytics capabilities

• Drive adoption of best practices in demand planning and data management

Team Leadership

• Manage and develop a team of demand planners/analysts

• Set clear goals, provide coaching, and build a high-performance culture

• Establish scalable processes and documentation

Performance Monitoring

• Track and report key KPIs such as forecast accuracy, service levels, and inventory health

• Deliver regular insights and action plans to improve forecast performance over time

• Support scenario planning and decision-making under uncertainty

Qualifications

• 8–12+ years of experience in demand planning, forecasting, or supply chain analytics

• Experience in consumer goods, retail, or eCommerce (cookware or durable goods a plus)

• Proven track record of leading S&OP/IBP processes

• Strong analytical skills with experience in forecasting methodologies

• Hands-on experience with demand planning tools, ideally NSPB or NetSuite

• Experience leading and developing teams

• Excellent stakeholder management and communication skills

Working Conditions

• Environment: Remote. If in the office, work is performed primarily indoors under artificial lighting. You will have close contact with all company employees and customers.

• Equipment: The role requires consistent use of standard office equipment, including a computer, laptop, telephone, and printer. You will also be around other work equipment and machinery.

• Physical Demands: This position requires sitting, repetitive use of hands, walking, standing, and reaching overhead. You must also be able to lift up to 40 lbs.

• Hours & Travel: The standard workweek is Monday through Friday, though some overtime and weekend work may be required. The position is remote w/ some travel to our Vallejo, CA campus.

$120,000 to $150,000, DOE

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