Sr. Social Media Manager

Roles and Responsibilities – Sr. Social Media Manager

Key Role:
To lead and manage all social media projects, build strong client relationships, create impactful strategies and presentations, and effectively pitch ideas to secure and execute campaigns.

Responsibilities:

• Project Management
• Oversee end-to-end execution of all social media projects.
• Coordinate with internal teams (design, content, video, paid media) to ensure timely deliverables.
• Monitor progress, maintain timelines, and ensure quality output.
• Client Servicing & Communication
• Act as the primary point of contact for clients.
• Understand client requirements, objectives, and expectations to translate them into actionable strategies.
• Provide regular updates, reports, and performance insights to clients.
• Strategy & Campaign Planning
• Develop creative and result-oriented social media strategies tailored to client goals.
• Stay updated with social media trends, tools, and competitor activities.
• Propose innovative campaigns and engagement ideas to boost visibility and performance.
• Presentations & Pitches
• Create impactful presentations for client pitches and internal reviews.
• Deliver persuasive pitches to acquire new business and upsell services to existing clients.
• Collaborate with the business development team to prepare RFP/RFQ responses.
• Content & Creative Oversight
• Guide the creative team in developing engaging content (posts, reels, stories, campaigns).
• Ensure brand voice, tone, and messaging consistency across platforms.
• Review and approve creatives before client delivery.
• Performance Analysis & Reporting
• Track campaign performance using analytics tools.
• Prepare monthly/quarterly reports highlighting KPIs, insights, and recommendations.
• Suggest data-driven improvements for ongoing and future campaigns.
• Team Leadership
• Mentor junior team members and executives in social media best practices.
• Allocate tasks, resolve challenges, and encourage collaboration within the team.
• Foster a results-driven and creative work environment.

Job Type: Full-time

Pay: ₹50,000.00 - ₹70,487.58 per month

Benefits:

• Paid time off

Work Location: In person