Technical Growth & Performance Marketer - Fractional

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Growth & Performance Marketer (Part-Time, Fractional)

Role Description
This is a part-time, remote role for a Growth & Performance Marketer. You can take on this fractional position while keeping your day job. You’ll be working with SaaS and service companies to drive measurable growth across acquisition, retention, and conversion.

• Strong hands-on experience with paid ad platforms (Meta, LinkedIn, Google). Must be able to launch campaigns from A–Z independently, including copywriting, creative, campaign setup, data extraction, and reporting.
• Proven track record in SEO and organic growth: keyword research, content strategy, backlink building, and technical SEO.
• Ability to drive organic traffic via blogs, landing pages, and multi-channel content marketing.
• Proficiency with GHL, ClickFunnels, HubSpot, Webflow, WordPress or similar tools for landing pages and funnels.
• Knowledge of customer data tools (Segment) and product analytics/attribution tools (PostHog, AppsFlyer, GA4, Mixpanel, etc.).
• Skilled in marketing automation & CRM: lead scoring, lifecycle email sequences, workflows, and pipeline integration with sales.
• Strong copywriting and messaging skills: ad creative, email campaigns, landing pages, and brand positioning.
• Experience running cold outbound + inbound campaigns (LinkedIn, cold email, email nurture flows, newsletters).
• Expertise in conversion rate optimization (CRO) through A/B testing, funnel optimization, and retention flows.
• Comfortable with sales alignment, handing off qualified leads and supporting sales enablement.
• Experience running social media campaigns (organic + paid) to build brand presence and engagement.
• Proficiency in growth experimentation: rapid testing across channels, funnel analysis, and data-driven iteration.
• Strong foundation in retention and lifecycle marketing: onboarding flows, upsell campaigns, churn reduction.
• Demonstrated success working across both B2B and B2C SaaS or service companies.
• Comfortable working in a remote, fractional role with multiple clients.

Fraction helps companies unlock access to elite professionals by hiring them in long-term, part-time roles across marketing, technology, and finance. The platform guarantees results by including hands-on support in project and product management, as well as strategic guidance within every engagement.

Job Type: Part-time

Work Location: Remote