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Technical SEO
Vadodara, India
Key Responsibilities
- Conduct detailed technical SEO audits to identify and resolve site issues (crawlability, indexing, canonicalization, duplicate content, etc.).
- Optimize website performance, focusing on Core Web Vitals, page speed, caching, lazy loading, minification, CDN, and other best practices.
- Manage and configure SEO tools: Google Search Console, Screaming Frog, SEMrush, Ahrefs, Sitebulb, and analyze reported issues.
- Implement technical fixes such as editing .htaccess, managing redirects, optimizing images, configuring plugins, and troubleshooting security/plugin conflicts.
- Work extensively on WordPress, handling plugins (Wordfence, RankMath/Yoast, caching plugins) and ensuring compatibility and security.
- Monitor and maintain XML sitemaps, robots.txt, schema markup, and structured data (Schema.org).
- Collaborate with developers to ensure SEO compatibility with advanced tech stacks (React.js, Node.js).
- Provide technical recommendations to improve crawl efficiency, indexation, and site architecture.
- Track and report on technical SEO performance, suggesting innovative strategies to enhance rankings and site visibility.
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Stay updated with the latest algorithm updates, technical trends, and best practices in SEO.
- Bachelor’s degree in Computer Science, Marketing, IT, or a related field.
- Proven experience in a hands-on technical SEO role, with expertise in implementing (not just strategizing) technical solutions.
- Strong knowledge of WordPress, plugins (Wordfence, RankMath/Yoast, caching), and basic server configuration (Apache/Nginx).
- Solid understanding of Core Web Vitals, website speed optimization, and common performance tools (Google PageSpeed Insights, Lighthouse).
- Familiarity with website security, plugin conflict resolution, and compatibility checks.
- Knowledge of advanced web technologies (React.js, Node.js) is a plus.
- Proficiency in HTML, CSS, and JavaScript for technical troubleshooting and optimization.
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Excellent analytical, problem-solving, and communication skills.
- Experience working with cross-functional teams (developers, designers, marketers).
- Knowledge of structured data, schema markup, and rich snippets.
- Familiarity with server-side technologies (PHP, MySQL).
- Ability to proactively identify and resolve SEO-related technical challenges.
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