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Job Purpose

Manage the execution of new store opening from start to end in the zone.

  • To oversee new store operations such as NSM, Fixtures requirement etc.
  • To work with all concerned stakeholders like agents, landlords, developers, legal resources and operations in order to be able to resolve issue.

Job Context & Major Challenges

Job Context: The market size of the domestic apparel retail industry is currently estimated to be at 1.9 Lac Crore Rupees per annum and is estimated to grow at a CAGR of 10% per annum. The depth and width of the business can be estimated by the share of the urban ready to wear market which is a meager 28%.

The industry is witnessing heightened levels of activity with existing players consolidating themselves through partnerships, inorganic growth and new foreign players entering the Indian market, thanks to the traction being witnessed on the much awaited FDI policy of the government.

Acquisition of Pantaloons Fashion Retail Ltd. (PFRL) by ABG completes a significant milestone for the apparel business. It has allowed the apparel business to enter the value segment of the ever growing and ever complex Indian retail market for apparels. It also marks the foray of the ABG apparel business in the women’s and kids category, and areas of limited strength currently.

Significant amount of time and resources were invested in concluding the Spring Summer 13 and Autumn Winter 13 ranges, significant steps of which were already initiated by the former promoters, Future Group. Spring Summer 14 and Autumn Winter 14 and beyond would be seasons where the current management team of Pantaloons would have complete planning, delivery, accountability.

With 80 pantaloons stores and 25 PFOs, along with aggressive expansion plans, scaling up operations requires a tremendous amount of planning, execution excellence, and inter functional coordination.

Creating newer brands built on a fine balance between product quality and price, effective operations management, concept to consumer translation for creative functions , strategically sound planning, merchandizing and pricing, effective human resource management, and commercial acumen will be critical factors towards the success of the organization.

PFRL being a listed company, corporate governance, compliances and investor relations is also key to the success of the organization

Job Challenges

Pantaloons is enroute to establish itself as a fashionable brand catering to multiple segments. Upholding the brand promise to the discerning customer who is spoilt for choice is a major challenge for the role holder. In a market which is fast getting inundated with international brands, highlighting the brand and attracting customers to the store is critical.

It is critical for a core function like Operations, to be aligned to the external and internal customers of the organization. Working in close coordination with other functions requires thorough understanding of the business, conceptual clarity for the category function and a clear line of sight for the future objectives of the organization.

The range of offerings and PFRL is complex, diverse and each brand has a unique/ differentiated ethos which needs to be translated into an appropriate product with targeted Gross margins

Superior control on work processes & enabling quicker controls for reviewing and changing with lateral thinking is required for the effective delivery of the position

Key Result Areas

KRA (Accountabilities) (Max 1325 Characters) Supporting Actions (Max 1325 Characters)

KRA1 New Store Opening (NSO ) 1. Execute the opening the new stores in the zone as per operational requirements

  • Coordinate with concerned department and HO teams for completing backend activity like closure of layouts with ops team, taking all necessary approvals
  • Coordinate closely with internal stakeholders like RBD, Legal, merchandising, operations, project, VM, HR and finance teams to complete new store activities on time
  • Work with agents, landlords, developers, legal resources in order to be able to resolve issues, get permissions, mall brandings etc
  • Timely handover of the store from project to operations team
  • Monitor and implement timely closure of the snag list

KRA2 Store Improvement 1. Execute the renovation/refresh of the store as planned in budget

  • Understanding operational and store requirement and implementing them with restricting to budget
  • To coordinate closely with internal stakeholders like merchandising, operations, projects teams, VM teams and finance
  • Lead the Timely completion & handover of the store to operations
  • Manage and implement timely closure of the snag list

KRA3 Store Closure 1. Initiating store closure process and inform relative stakeholders

  • Utilization of existing asset
  • Timely closure of the store with required documentation

KRA4 MIS and report management 1. Tracking and maintaining all MIS like Store Master, Project Tracker, NSO Tracker for the zone

  • Maintaining online Data Bank and updation Layout Bank, Image Bank, Store Master

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