UAE National - Social Media Marketing Executive

Job Description: Social Media Marketing Executive (UAE National)

Position Title: Social Media Marketing Executive
Department: Marketing
Reporting to: Marketing Manager / Head of Marketing
Location: Dubai, UAE
Nationality Requirement: UAE National

Position Summary

The Social Media Marketing Executive will manage the company’s social media presence across all digital platforms, ensuring brand consistency, engagement, and growth. This role combines creativity, strategic planning, and hands-on content creation to promote Spider Plus’s brand, products, and services. The candidate must be based in Dubai, with a hybrid working arrangement (minimum 3 days in the office, remaining days from home) and flexibility to visit sites and clients for content creation.

Key Responsibilities

Content Creation & Management

• Create, curate, and manage engaging content across social media platforms (Instagram, Facebook, LinkedIn, Twitter, TikTok, etc.).
• Capture high-quality photographs and videos of lifting equipment, site operations, and company activities.
• Edit and optimize visual content (images, reels, videos) for different platforms, ensuring consistent branding.
• Maintain and execute a content calendar aligned with marketing objectives and campaigns.

Social Media Strategy & Campaigns

• Develop and implement strategies to grow brand visibility, engagement, and leads.
• Support paid advertising campaigns and promotions to maximize reach and conversions.
• Collaborate with marketing and sales teams to align campaigns with business goals.

Community Engagement & Reputation Management

• Respond to comments, messages, and inquiries promptly and professionally.
• Monitor online reviews, mentions, and customer feedback to protect the company’s online reputation.
• Promote company events, announcements, and initiatives through social media.

Analytics & Reporting

• Monitor performance metrics (engagement, reach, followers, conversions) using analytics tools.
• Prepare regular reports with insights and recommendations for improvement.
• Stay updated on new trends, tools, and best practices in social media.

Requirements

• UAE National (mandatory).
• Based in Dubai and available to work from office at least 3 days per week (hybrid model).
• Ready to visit sites and clients for photography, videography, and content updates.
• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• 1–3 years of experience in social media or digital marketing.
• Strong photography, videography, and basic editing skills.
• Good communication in Arabic and English.
• Knowledge of social media platforms, algorithms, and analytics tools.
• Proficiency in Canva, Photoshop, or video editing software is an advantage.

Key Attributes

• Creative, proactive, and detail-oriented.
• Strong organizational and time-management skills.
• Professional and confident in dealing with colleagues, clients, and site staff.
• Passion for social media, branding, and storytelling.

Work Conditions

• Hybrid model: minimum 3 days in-office, remaining days from home.
• Must be available in Dubai and flexible to travel to sites and client locations for content creation.

Job Type: Full-time

Pay: AED7,000.00 - AED12,000.00 per month