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Unit Marketing Head

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  • Lead the unit's marketing team, fostering a collaborative environment that encourages creativity and innovation.
  • Analyze local market trends, competitor activities, and consumer behavior to identify opportunities and threats.
  • Manage and optimize marketing budgets, ensuring efficient allocation of resources to maximize ROI.
  • Oversee the creation and implementation of impactful marketing campaigns across various channels, including digital, print, and local partnerships.
  • Build and maintain strong relationships with key stakeholders, including unit management, sales teams, and external vendors.
  • Monitor and report on marketing performance, providing data-driven insights and recommendations for improvement.
  • Ensure brand consistency across all marketing materials and communications, adhering to corporate guidelines.
  • Drive customer acquisition and retention initiatives through targeted marketing programs and promotions.
  • Stay abreast of the latest marketing trends and technologies, proactively identifying and implementing new strategies.

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