User Acquisition Specialist

At MoovBuddy, we are revolutionizing health and wellness, making it accessible to all through our innovative apps. By simplifying complex medical insights into easy-to-use solutions, we empower individuals to take charge of their health.

With a global reach, the MoovBuddy app is available in 8 languages and has been featured in over  80 countries , engaging users from more than 150 nations. We are proud to have over 7 million users benefiting from our diverse apps, including Kegel Men, Young Face , MindBuddy, Alpha, Quitbuddy which also support multiple languages and are trusted worldwide.

Operating from our offices in İstanbu l and London , we have a team of experts dedicated to creating impactful and accessible platforms for everyone.

We are looking for a User Acquisition Specialist who will leverage insights and data to drive measurable growth and optimize user acquisition strategies.

What You’ll Be Responsible For:

• Explore and evaluate new user acquisition channels, including paid sources, and run structured experiments such as A/B tests, 
• Develop hypotheses at different stages of the funnel (audience targeting, creatives, user journey) and turn them into actionable growth initiatives,
• Collaborate closely with the creative team by sharing insights and guiding performance-driven creative strategies,
• Support the production of creative variations and testing roadmaps to continuously improve campaign effectiveness,
• Analyze campaign performance data and translate insights into actionable growth strategies,
• Work with the marketing team to strengthen user acquisition, activation, and retention strategies,
• Conduct market research to identify trends, competitor activities, and growth opportunities,
• Prepare regular reports that highlight growth opportunities and risks,
• Stay informed on industry trends, emerging platforms, and best practices in growth and performance marketing.

What We’re Looking For This Role: 

• Min. 1 year of experience in growth or marketing within the mobile app ecosystem
• Strong understanding of digital marketing channels (Google, Meta, TikTok, ASO, etc.)
• Hands-on experience with data analytics and measurement tools (Google Analytics, Firebase, Appsflyer,Amplitude etc.)
• Ability to collaborate effectively with creative teams (marketing artists, designers, content creators)
• Strong analytical thinking, problem-solving, and ability to take quick action
• Excellent command of English, both written and spoken
• A true growth mindset — naturally curious, eager to explore new markets and channels, and driven to discover untapped opportunities for growth

What We Offer:

• Experience a friendly and positive culture: work with a supportive and dynamic team,
• Career advancement: embrace opportunities to take on more responsibilities and advance your career,
• Private health insurance to support your well-being,
• Paid birthday off & more.
• Hybrid working model.