Value Added Services Manager

Tiqmo is seeking for someone who will act as the business owner for the Value-Added Services (VAS) portfolio (Market place, Musaned, Sadad, Int. Mobile top-up & others), working closely with marketing, product, operations, finance, compliance, customer support, and external partners to grow adoption and improve commercial outcomes.

Primary Duties and Key Responsibilities

Business Ownership and Growth:

• Own the end-to-end commercial performance of the VAS portfolio.
• Develop and execute the VAS growth strategy in line with company revenue and customer engagement objectives.
• Identify opportunities to increase usage, transactions, revenue, and customer retention through VAS.
• Build annual, quarterly, and monthly plans for VAS campaigns, growth initiatives, and partner activations.
• Monitor market trends, customer behaviour, and competitor offerings to refine the VAS strategy

Revenue and Profitability Management:

• Track VAS transaction volumes, revenue, margins, conversion, repeat usage, and profitability by service line.
• Optimize pricing, commissions, rebates, and promotional economics to improve commercial performance.
• Recommend tactical initiatives to improve revenue contribution of each VAS category.
• Build business cases for new VAS launches and commercial enhancements.

Partner and Vendor Management:

• Manage relationships with existing VAS providers and commercial partners.
• Negotiate commercials, service levels, promotional support, and settlement arrangements with partners.
• Monitor partner uptime, success rates, customer experience, and operational performance.
• Identify and onboard new providers or aggregators to expand the VAS portfolio.

Campaigns and Go-to-Market:

• Work with Marketing to design and execute campaigns that drive awareness and adoption of VAS products.
• Prepare campaign briefs, business rationale, target audience definitions, and expected commercial outcomes.
• Review campaign performance and recommend follow-up actions based on results.

Cross-Functional Coordination:

• Work with Product and Tech teams to improve customer journey, service discoverability, and feature enhancements for VAS.
• Coordinate with Compliance and Finance on approvals, commercials, reporting, and governance requirements.
• Work with Customer Support to address customer pain points, complaints, or recurring service issues.
• Ensure internal stakeholders remain aligned on priorities, launches, and service performance.

Reporting and Performance Management:

• Build and maintain dashboards for all VAS categories.
• Provide regular reporting on transaction volumes, active users, revenue, margins, and campaign performance.
• Present business reviews and recommendations to senior management.
• Drive corrective actions where performance is below target.

Requirements & Qualifications

• Bachelor’s degree in business, finance, or a related field.
• 5–8+ years of experience in fintech, payments, telecom, digital commerce, vouchers, bill payments, or related service businesses.
• Strong commercial and business development mindset.
• Experience managing partnerships, revenue lines, and product growth.
• Strong analytical skills with ability to interpret data and convert insights into actions.
• Good understanding of digital customer journeys, payment ecosystems, and promotional campaigns.
• Strong stakeholder management and communication skills.
• Experience in the GCC fintech/payments space is an advantage.
• Goal-oriented mindset with a track record of meeting or exceeding targets.

Job Benefits

• Competitive compensation packages
• Medical insurance coverage
• Flexible remote work options in accordance with the company's policy

Application Timeline

• Opening Date: 31 March 2026
• Closing Date: 01 May 2026