Manager - Creative Strategist

JOB DESCRIPTION

Manager - Creative Strategy

Key Requirements: 

Work experience - 4 to 6 years 

Skill set - Creative thinking, Campaign execution, Team Management, Verbal, written

and visual presentation, Effective communication, Crisis management 

Understanding of creative briefs, managing a team of juniors on multiple Entertainment

and brand projects

Key Responsibilities: 

The ability to think about clients' problems with regards to the objectives to be achieved

through Digital Media (on various Digital platforms like Facebook, Twitter, Youtube,

Pinterest, Instagram, Mobile) and devise creative solutions through digital channels as

and when required. 

Understanding of Entertainment, Media and other creative businesses and/or the ability

to grasp knowledge about these industries while onboarding or pitching to a new client 

Understanding the brief and creating digital marketing strategies that align and support

clients plans to align with current campaigns and to plan for new engagements that will

bridge the gap. 

Direct the team to conduct thorough research on assigned brands/projects/pitches also

including but not limited to new trends, on-going campaigns, creative innovation 

Lead creative strategy projects, manage timely delivery of campaign-level briefs, and

maintain high quality on presentations 

Collaborate with cross functional teams to brainstorm/ ideate for brand or

movie/show/music launch campaigns, influencer campaigns or social media strategies 

Making presentation decks on a daily/weekly basis along with the juniors, effectively

QC’ing the same before submission and review 

Attending in-person / virtual client meetings to present, pitch strategies & decks

formulated by the team 

Provide qualitative and relevant guidance to the team on projects 

Craft interesting and disruptive concepts for various requirements 

Besides Client briefing, identify opportunities and/or challenges in a business where

creative assets can provide a solution, identifying the unmet needs and goals of the

clients. 

Monitor Digital & New Media industry trends and competitor offerings to identify

potential business avenues and improve current offerings. 

Strong focus on coming up with Innovative & Interactive Digital Media Campaigns &

Ideas for the client. Focus on driving innovation, impact and creativity for the client. 

Process feedback and implement the same until closure 

Follow internal processes set by the team and the organization.