Virtual Assistant: Social Media & Content Executive

About TAB ON TECH

TAB ON TECH (PVT) LTD is a fast-growing digital commerce and technology solutions company. We manage multiple e-commerce brands and international client projects across industries. We are looking for a Social Media & Content Executive to manage our content publishing, social media engagement, and content calendar execution across multiple projects.

Position: Social Media & Content Executive

The Social Media & Content Executive will be responsible for executing content calendars, publishing blogs, managing social channels, and engaging with communities. This role requires someone creative, organized, and proactive — with an eye for trends and the ability to maintain a consistent brand voice across all platforms.

Key Responsibilities

Content Calendar & Planning

• Maintain and execute the content calendar for social media, blogs, and campaigns.
• Ensure alignment with SEO strategies and paid campaigns.
• Coordinate content publishing timelines with Project Coordinator and Marketing & Ads Manager.

Social Media Execution

• Publish daily/weekly content across platforms (Facebook, Instagram, TikTok, Pinterest, LinkedIn, YouTube Shorts).
• Manage blogs, posts, reviews, ads content uploads as per schedule.
• Collaborate with the Graphics Designer for creatives and the SEO Specialist for keyword optimization.

Community Engagement

• Monitor social media inboxes (DMs, comments) and respond to queries.
• Engage with followers, influencers, and brand mentions to grow community trust.
• Support influencer tagging, reposts, and collaborations.

Content Creation & Editing

• Assist in drafting short-form content for posts, stories, reels, and blogs.
• Perform basic video editing for reels, shorts, and product highlights.
• Work closely with Marketing Manager on seasonal campaigns (Valentine’s, Eid, Black Friday, etc.).

Reporting & Optimization

• Track and report social engagement metrics (reach, followers, CTR, conversions).
• Suggest improvements in content performance and audience engagement.
• Support the Project Coordinator with weekly reports and insights.

Requirements

• Bachelor’s degree in Marketing, Communications, Media Studies, or related field.
• 1–3 years of experience in social media/content management.
• Strong understanding of social platforms (Instagram, TikTok, Pinterest, Facebook, LinkedIn, YouTube).
• Experience with social scheduling tools (Buffer, Hootsuite, Later, or similar).
• Basic knowledge of SEO (keywords, blog optimization).
• Skills in video editing tools (CapCut, Canva, Adobe Premiere basic, etc.).
• Excellent communication and creative writing skills.
• Ability to stay proactive and follow brand guidelines.

What We Offer

• Competitive salary + performance-based bonuses.
• Opportunity to manage content across multiple projects/brands.
• Creative freedom to experiment with new formats (reels, trends, influencer collabs).
• Growth path to Senior Social Media Manager or Content Strategist roles.
• Collaborative team culture under TAB ON TECH’s Marketing Division.

Job Type: Full-time

Pay: Rs25,000.00 - Rs45,000.00 per month

Experience:

• project management or operations: 4 years (Required)

Location:

• Islamabad (Preferred)

Work Location: In person