VP/SVP, Integrated Client Strategy

POSITION SUMMARY:

The VP/SVP, Integrated Client Strategy serves as a trusted, strategic advisor to C-suite clients. They focus on achieving client business objectives and goals through integrated and innovative media, data, measurement, and customer-intelligence strategies.

The VP/SVP leads holistic media strategy, integrated planning, and advanced marketing transformation, ensuring that NOVUS is driving measurable value across the entire customer journey. This leader brings exceptional fluency in digital media, data, analytics, and insights, marketing technology, personalization, and AI—and can translate complex concepts into strategic recommendations that inspire confidence at the highest levels.

A master orchestrator, the VP/SVP integrates the strengths of cross-functional specialists (Media Investment & Activation, Data & Insights, Technology, Program Management) to architect solutions that are innovative, actionable, and profitable. The role is responsible not only for excellence in delivery, but also for protecting and expanding organic revenue, deepening client relationships, and guiding long-term growth.

PRIMARY RESPONSIBILITIES:

Strategic Leadership & C-Suite Advisory

• Serve as the senior strategic voice for key accounts, functioning as a boardroom-ready advisor who can address complex business challenges with authority and clarity.
• Translate clients’ business objectives into integrated media strategies that leverage the full capabilities of data, technology, analytics, personalization, local intelligence, and AI-driven insights.
• Guide clients through high-impact decisions across brand, performance, customer experience, and local-market strategy.

Integrated Strategy Development

• Lead the creation of holistic, full-funnel media strategies that drive near-term performance and long-term brand and business growth.
• Ensure all strategies are grounded in rigorous quantitative and qualitative insights, and that they apply industry-leading digital, programmatic, and tech-enabled approaches.
• Champion the integration of advanced analytics, modeling, automation, and personalization frameworks to elevate planning and performance.

Client Relationship Leadership & Revenue Growth

• Own senior-level client relationships, building deep trust through proactive guidance, strategic rigor, and operational excellence.
• Protect, retain, and grow organic revenue by identifying whitespace opportunities, elevating client engagement, and introducing innovative solutions that expand NOVUS’ value.
• Partner with clients to develop multi-year roadmaps that improve marketing effectiveness, operational maturity, and data sophistication.

Team Leadership & Orchestration

• Lead, mentor, and inspire a high-performance team of strategists, fostering mastery in digital, data-driven planning, and consultative client partnership.
• Orchestrate cross-functional expertise across Activation, Analytics, Technology, Local Strategy, and Business Intelligence to deliver integrated solutions.
• Cultivate a culture of innovation, accountability, and continuous learning aligned with NOVUS’ values.

Business Development & Industry Leadership

• Deliver aggressive organic revenue growth goals by assessing client needs and opportunities and persuasively selling in agency solutions.
• Collaborate with other Offering Leads (Investment, Data & Insights, Technology) to vision and design new solutions, based on market demand.
• Serve as a key member of the business development team, playing a central role in RFP responses, thought leadership, pitch strategy, and high-profile presentations.
• Represent NOVUS as an industry leader—bringing forward provocative POVs on the future of media, privacy, AI, personalization, and measurement.

Operational & Financial Management

• Oversee account profitability and forecasting for key accounts.
• Ensure exceptional delivery quality, operational efficiency, and alignment between strategic ambition and executional excellence.
• Other duties as assigned by supervisor or department head

REQUIREMENTS:

• 15+ years of experience in media, marketing, or consulting roles, including extensive leadership at the VP/SVP level.
• Proven track record advising C-suite executives and leading sophisticated, data-led strategy engagements.
• Deep expertise in digital media, MarTech ecosystems, analytics, personalization, AI/ML applications in marketing, and measurement frameworks.
• Mastery in developing full-funnel, integrated media strategies across all channels, with an emphasis on digital acceleration and innovative applications of data.
• Demonstrated success protecting and growing major accounts and driving organic revenue expansion.
• Exceptional communication and storytelling capabilities—adept at synthesizing complex data into compelling, actionable decision frameworks.
• Strong experience leading and developing high-performing strategic teams.
• Outstanding pitch, presentation, and new business leadership skills.
• Fluency with industry research tools, measurement platforms, and advanced analytics methodologies.
• Highly collaborative, influential, and able to inspire confidence across internal teams and client organizations.

Please Note: While this role is listed as in-person, we offer a hybrid work model that provides flexibility to work remotely most the time. The specifics of the hybrid schedule will be discussed during the interview process, but candidates should anticipate being in the office as needed to collaborate with the team and meet role-specific needs.

We are only looking for candidates in/around the Chicago Metro Area and do not offer relocation assistance.

WHY WORK AT NOVUS:

We Bring Brands To Where People Live Their Lives.

NOVUS is an independent local media planning and buying agency. We are focused on local media of all types including video, audio, OOH, digital, and print. We have carved out a unique position in the marketplace; with comprehensive data sets, proprietary tools and some of the best strategists in the industry, NOVUS builds and executes plans that achieve remarkable results.

NOVUS provides a collaborative work environment, with career advancement potential and offers an array of benefits as well as considerable time off allowances. Additionally, as a mid-sized agency, team members have direct exposure to senior management on a regular basis and they get the opportunity to work on a range of assignments with significant responsibilities. By joining one of the premier media companies in the industry, you'll be part of a team that is passionate, engaged, forward-thinking and seizing opportunities daily.

Position Salary

We are committed to providing salary ranges for all open positions. Please note that the specific compensation for this role will be determined based on your experience, qualifications, location, and internal equity considerations. The salary range for this position is: $165,000-$210,000. This range reflects the base salary for this position.

NOVUS Benefits

NOVUS offers a full array of health care and wellness benefits, which currently includes medical, prescription, dental, vision, life and accidental death & dismemberment insurances, short and long-term disability, pre-tax flexible spending accounts, a health savings account, legal services, identity theft protection and an employee assistance program. Eligible employees are those that are full-time salaried or part-time salaried employees working 30 hours per week or more, as well as those whose eligibility is required by applicable state law. A group retirement savings plan is also available to all salaried employees. While the Company continually seeks to improve upon and add to its current benefits suite, it believes you will find the benefit programs as comprehensive as any in the industry.

A Word on Diversity

Novus Media is committed to a policy of Equal Employment Opportunity and will not discriminate against and applicant or employee of the Company, on the basis of race, religion, ethnicity, national origin, ancestry, marital or family status, age, gender identity or expression, gender, sexual orientation, disability, or any other characteristic protected by law. Our agency is committed to creating a workplace where every employee feels welcomed, respected, and valued. We embrace diversity in all its forms, and we strongly encourage people from a variety of backgrounds to apply.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.