Web Content Specialist

Department: University Communications
Classification: Public Info Representative 1
Appointment Type and Duration: Regular, Ongoing
Salary: $22.17 to $33.69 per hour
FTE: 1.0

Review of Applications Begins

October 27, 2025; position open until filled

Special Instructions to Applicants

Department Summary

University Communications drives the University of Oregon’s strategic goals through the development and implementation of comprehensive communications and marketing programs. The division manages media relations, digital communications, social media, creative design, writing, editing, strategic communications, licensing, and marketing strategy. It collaborates with departments across campus to tell the UO’s key stories, enhance its reputation, and support initiatives that showcase academic and research excellence while promoting student success.

Position Summary

The Web Content Specialist is responsible for developing clear, engaging, and on-brand content for the University of Oregon’s core websites, managed by University Communications. This role requires a deep understanding of writing for the web, including SEO, accessibility, user-centered content strategy, and brand voice. The Web Content Specialist will collaborate closely with content strategists, designers, and stakeholders across the university to craft compelling stories and informative content that meets user needs and supports institutional goals.

Minimum Requirements

• Three years of experience in gathering information, writing/producing materials, presenting information to the public, and public relations. One year of this experience must have included responsibility for press releases and interaction with the news media.
• A Bachelor’s degree in journalism, communication, or closely related field may substitute for up to two years of the general experience.

Professional Competencies

• Proficiency with web content management systems (e.g., Drupal, WordPress).
• Familiarity with SEO principles and web analytics tools (e.g., Google Analytics).
• Understanding of web accessibility standards and best practices (WCAG).
• Excellent communication skills with a strong attention to detail.
• Ability to write for different audiences, platforms, and purposes including writing for web users, emphasizing clarity, brevity, and relevance.
• Ability to work effectively with cross-functional teams, incorporating feedback from multiple stakeholders.
• Ability to write with search engine visibility (SEO) in mind without sacrificing readability.
• Ability to prioritize and manage multiple projects with tight deadlines.
• Able to deliver high-quality work with minimal errors in grammar, style, and formatting.

Preferred Qualifications

• Professional writing experience, preferably in a web, editorial, or digital communications environment.
• Strong portfolio showcasing web writing and digital storytelling.
• Experience writing for higher education or nonprofit institutions.
• Familiarity with brand guidelines, tone of voice, and editorial style guides.
• Basic knowledge of HTML and how content is structured on the web.

FLSA Exempt: No

All offers of employment are contingent upon successful completion of a background check.

This is a classified position represented by the SEIU Local 503, Oregon Public Employees Union.

The University of Oregon is proud to offer a robust benefits package to eligible employees, including health insurance, retirement plans, and paid time off. For more information about benefits, visit our website.

The University of Oregon is an equal-opportunity institution committed to cultural diversity and compliance with the Americans with Disabilities Act. The University encourages all qualified individuals to apply and does not discriminate on the basis of any protected status, including veteran and disability status. The University is committed to providing reasonable accommodations to applicants and employees with disabilities. To request an accommodation in connection with the application process, please email us or call 541-346-5112.

UO prohibits discrimination on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, gender expression, pregnancy (including pregnancy-related conditions), age, physical or mental disability, genetic information (including family medical history), ancestry, familial status, citizenship, service in the uniformed services (as defined in federal and state law), veteran status, expunged juvenile record, and/or the use of leave protected by state or federal law in all programs, activities and employment practices as required by Title IX, other applicable laws, and policies. Retaliation is prohibited by UO policy. Questions may be referred to the Office of Equal Opportunity and Access. Contact information, related policies, and complaint procedures are listed here.

In compliance with federal law, the University of Oregon prepares an annual report on campus security and fire safety programs and services. The Annual Campus Security and Fire Safety Report is available online.