Web Content Writer

About the Company:

Sowaan Private Limited is a technology company with a global presence, dealing in diverse businesses across multiple countries. The company encompasses multiple business entities including Sowaan Business (an IT firm), Sowaan ERP (a comprehensive ERP solution for SMBs), Sowaan Workspaces (modern office solutions), and HatifOne (call center software solutions). Each business entity is geared towards providing innovative and tailored solutions to meet the needs of various industries.

Role Description:

This is a full-time on-site role for a Web Content Writer located in Karachi. The Web Content Writer will be responsible for creating, managing, and writing web content, as well as developing content strategies. Day-to-day tasks include conducting research, writing, editing, and managing web content. The role requires close collaboration with other teams to ensure content is aligned with the company's objectives and optimized for online performance.

Qualifications:

• Web Content Writing and Writing skills
• Experience in Content Strategy and Content Management
• Strong Research skills
• Excellent written and verbal communication skills
• Ability to work effectively in a team and on-site
• Bachelor's degree in English, Journalism, Communications, or a related field is preferred
• Experience with SEO and digital marketing is a plus
• Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.

Required Skills and Qualifications:

• 6 months to 1.5 years of proven experience as a content writer, copywriter, or similar role.
• Exceptional writing, editing, and proofreading skills.
• Strong research and analytical abilities.
• Understanding of SEO principles and keyword optimization.
• Experience with content management systems (e.g., WordPress, HubSpot).
• Ability to adapt writing style for various platforms and audiences.
• Excellent time management and organizational skills.

Preferred Qualifications:

• Experience writing for the tech, software, or SaaS industry.
• Familiarity with tools such as SEMrush, Ahrefs, or Google Analytics.
• Basic understanding of HTML and digital marketing fundamentals.
• Creative mindset with the ability to generate fresh and engaging content ideas.

Job Type: Full-time

Ability to commute/relocate:

• Karachi Shahra-E-Faisal: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Have you previously created web content for company websites, blogs, or landing pages?
• Are you familiar with SEO principles and keyword optimization techniques?
• Have you worked with any Content Management Systems (such as WordPress or HubSpot)?
• Do you have experience developing or executing a content strategy?
• Are you comfortable working on-site in Karachi?
• Do you possess strong research and analytical skills?
• Have you written content for the technology, software, or SaaS industry before?

Education:

• Bachelor's (Required)

Work Location: In person