Website and Ads Manager

We are one of India’s leading fitness brands, committed to building healthier lifestyles through innovative, durable, and high-quality products. With a strong customer base and growing digital presence, we are seeking a skilled Website & Ads Manager to enhance our online platforms, drive traffic, and support overall business growth.

Key Responsibilities:

Website Management
Manage, update, and optimize company websites (Shopify, WordPress).

· Ensure smooth user experience, fast loading speed, and mobile responsiveness.

· Implement SEO best practices, including on-page, off-page, and technical optimizations.

· Should have knowledge of developing languages and designing software for functionality upgrades and improvements.

Digital Advertising & Campaigns

· Plan, execute, and optimize advertising campaigns across Meta Ads (Facebook, Instagram), YouTube Ads, and Google Ads.

· Monitor and adjust campaigns to maximize ROI.
Monitor, analyze, and report on ad performance with actionable insights.

SEO & Content Optimization
Conduct keyword research and competitor analysis.
Monitor organic traffic growth and improve search engine rankings, maintain blogs and implement strategies to ensure smooth functionality in terms of UI/UX

Analytics & Reporting

· Track performance across multiple platforms using tools such as Google Analytics, Meta Business Suite, and YouTube Studio.
Provide regular performance reports and recommend improvements.

Graphics & Creatives

· Design and edit basic creatives for ads and website use (Canva, Photoshop, or similar tools).

· Collaborate with creative/design teams for advanced requirements.

Requirements:

• Bachelor’s degree in Marketing, Digital Media, IT, or related field.
• 2–3 years of proven experience in website handling and digital ads management.
• Hands-on experience with Shopify & WordPress.
• Strong knowledge of SEO tools (SEMRush, Ahrefs, Google Search Console).
• Proven track record in managing Meta Ads, Google Ads, and YouTube Ads campaigns.
• Basic knowledge of graphic tools (Canva/Photoshop/Illustrator).
• Knowledge of developing languages to ensure functionality upgrades.
• Analytical mindset with strong data interpretation skills.
• Excellent communication, organizational, and problem-solving skills.

Job Type: Full-time

Benefits:

• Cell phone reimbursement
• Internet reimbursement

Work Location: In person