Writer and Marketing Strategist – Undergraduate Enrollment

This position is responsible for developing and managing undergraduate-focused marketing communications for the Marketing & Communications (MarCom) Division. The role advances content deliverables from initial idea to final published content, targeting audiences such as prospective students (high-school students, transfer students), their parents/families, and related influencers. Marketing topics include the variety of benefits Calvin offers prospective students, financial aid, special enrollment initiatives, and college visits/events. Marketing media include print collateral, marketing emails, SMS marketing, video scripts, website content, and social media content.

FAITH and EDUCATIONAL COMMITMENT

1. Commitment to the educational mission of Calvin as a Christian liberal arts University affiliated with the Christian Reformed Church.

2. A commitment to the Christian faith and to the integration of faith, learning, and student development.

DIVERSITY COMMITMENT

Demonstrated awareness and commitment to effectively establishing relationships and positive communication across multiple dimensions of diversity including, but not limited to, race, gender, physical limitations, class, or religious perspectives.