Alishba Shahab

Liquid Technologies

JD- Accounts Executive Remote RoleAbout the RoleElement Data provides access to public and proprietary datasets via Snowflake to pharma, biotech, and life sciences companies. We are building a two-AE sales team to drive $500K in combined annual recurring revenue, with each AE owning a $250K ARR quota across a defined territory.You will own the full sales cycle from discovery call to signed contract. A dedicated sales coordinator generates your pipeline, and a data engineer supports your technical conversations. Your job is to close &mdash; consistently, at volume, and at pace.This role is built for someone who has proven they can run deals end-to-end, is comfortable talking to technical buyers in pharma and life sciences, and thrives in a lean team where the playbook exists but needs to be executed with discipline.Core ResponsibilitiesSALES EXECUTION&rarr; Own the full sales cycle from discovery call to signed contract across all deal sizes ($1K&ndash;$25K ACV)&rarr; Run 8&ndash;10 discovery calls per month from coordinator-sourced and Marketplace inbound leads&rarr; Convert qualified calls to proposals within 48 hours using tiered templates&rarr; Commission custom dataset POC samples from the DE for mid/large deals to support close&rarr; Manage open pipeline at 4&ndash;5&times; monthly revenue target at all timesACCOUNT MANAGEMENT&rarr; Own renewals and expansion for all closed accounts &mdash; quarterly check-ins, upsell identification&rarr; Maintain gross revenue retention above 90% across your account base&rarr; Pass expansion pipeline back into the formal deal process with full CRM loggingREPORTING &amp; COLLABORATION&rarr; Provide weekly pipeline updates to vertical lead: deal stage, expected close, blockers, next actions&rarr; Brief your coordinator daily on prospect priorities, ideal ICP signals, and messaging feedback&rarr; Coordinate with the DE on POC sample timing &mdash; communicate pipeline needs clearly and early&rarr; Feed buyer intelligence back to vertical lead: objections, competitor mentions, dataset gapsWHAT YOU DO NOT OWN&rarr; Cold prospecting &mdash; coordinator owns outbound. Your job starts at qualified and interested.&rarr; Data engineering or technical delivery &mdash; explain what&rsquo;s possible, not how it works.&rarr; Marketing or content strategy &mdash; vertical lead owns channel and positioning.Monthly KPIs &mdash; Full Ramp (Month 4+)KPITargetDiscovery calls held8&ndash;10 / monthProposals sent5&ndash;6 / monthCall &rarr; proposal conversion&gt; 60%Proposal &rarr; close rate&gt; 35%Deals closed2&ndash;3 / monthAvg sales cycle&lt; 45 daysOpen pipeline value$80&ndash;100KKPITargetNew ARR closed / month$18&ndash;25KExpansion ARR / month$3&ndash;5KGross revenue retention&gt; 90%Annual ARR quota$250KCRM update frequencySame dayPOC samples requested (DE)2&ndash;3 / monthPipeline coverage ratio4&ndash;5&times; targetRequirementsMUST-HAVE EXPERIENCE&rarr; 3&ndash;5 years full-cycle B2B sales &mdash; independently took deals from first call to signed contract, repeatedly&rarr; Sold to technical buyers &mdash; data scientists, bioinformaticians, VP R&amp;D, or similar&rarr; Sold data products, SaaS, or technical platforms &mdash; understands how buyers evaluate data purchases&rarr; Familiar with Snowflake &mdash; can explain a data share to a non-technical buyer without engineering support&rarr; Consistent quota attainment &mdash; 2+ years hitting a defined revenue number&rarr; Strong written and spoken English &mdash; proposals and emails are clear without heavy editing&rarr; CRM discipline &mdash; logs everything, maintains pipeline hygiene, uses data to self-manageSTRONG PREFERENCE FOR&rarr; Experience in pharma, biotech, life sciences, or health data &mdash; understands RWE, clinical data, or genomic dataset use cases&rarr; Sold deals in the $5K&ndash;$50K ACV range &mdash; mid-market velocity, not enterprise procurement cycles&rarr; Worked in a small or early-stage team &mdash; has executed a motion, not just followed one&rarr; Comfortable using AI tools in sales workflow &mdash; email drafting, prospect research, call prep&rarr; Collaborative across a shared resource &mdash; coordinates DE requests with the other AE without escalating every conflictNOT A FIT IF&rarr; You need a fully built inbound pipeline &mdash; the coordinator generates leads but the motion is still maturing&rarr; You have only sold enterprise deals with 6&ndash;12 month cycles &mdash; the pace here is 30&ndash;45 days and volume matters&rarr; You are uncomfortable with technical data conversations &mdash; buyers will ask about schema, update frequency, and Snowflake access modelsA NOTE ON THIS ROLEThis is a high-accountability, high-autonomy position at a business that has proven its commercial motion and is now scaling it. The IC phase demonstrated that the datasets sell, the Marketplace generates inbound, and buyers exist in the ICP. What we need now is someone who can close 2&ndash;3 deals a month, every month, treat a $3K deal with the same professionalism as a $20K one, and build a territory that compounds over time through renewals and expansion.If you are the kind of sales professional who is energised by owning a number, building genuine relationships with technical buyers, and working in a team that moves fast &mdash; this role is for you.Pay: From Rs400,000.00 per monthApplication Question(s):<ul><li>Do you have at least 3 years of experience managing the full B2B sales cycle, from discovery call to signed contract?</li><li>Have you sold SaaS, data products, or other technical solutions in a quota-carrying sales role?</li><li>Have you sold to technical stakeholders such as data scientists, analysts, engineers, bioinformaticians, or R&amp;D leaders?</li><li>Have you met or exceeded a sales quota for at least 2 consecutive years?</li><li>Have you closed B2B deals in the $1K&ndash;$25K ACV range (or similar mid-market deal sizes)?</li><li>Can you comfortably discuss technical products such as data platforms (e.g., Snowflake) at a high level with non-engineering buyers?</li><li>Have you been individually responsible for closing deals without relying on separate closers or account managers?</li><li>Have you worked in a sales environment where the average deal cycle was 30&ndash;60 days?</li><li>Current Salary? (in PKR)</li><li>Expected Salary? (in PKR)</li><li>How soon you can join if get selected? (in days)</li><li>Are you comfortable to work in afternoon shift? </li></ul>Work Location: Remote

Key Account Executive

Job description:Position Overview:We are seeking a results-driven Upwork Sales Specialist with a strong background in the software development and design industry to join our team. The ideal candidate will leverage Upwork&rsquo;s platform to identify, pitch, and close high-value projects aligned with our technical expertise. Your focus will be on sales conversion, client acquisition, and articulating our technical capabilities to drive revenue growth.Key Responsibilities:<ul><li>Identify and bid on software development, SaaS, and IT projects (e.g., full-stack development, CRM integration, UI/UX design) that align with our technical services.</li><li>Write tailored, compelling proposals that demonstrate deep understanding of client requirements, emphasizing tech stacks (e.g., MERN, MEAN, LAMP), CRM platforms (e.g., HubSpot, Salesforce), and industry-specific tools (e.g., Jira, Figma, Azure).</li><li>Own the end-to-end sales cycle on Upwork&mdash;from initial outreach to negotiation and closing deals&mdash;while maintaining a high win rate.</li><li>Stay ahead of trends in software development, cloud solutions, and CRM ecosystems to position our services competitively.</li><li>Partner with developers and designers to ensure proposals accurately reflect our capabilities and align with project scopes.</li><li>Utilize CRM systems (e.g., HubSpot) and sales automation tools to track interactions, prioritize prospects, and streamline workflows.</li><li>Meet/exceed monthly sales targets (e.g., proposals submitted, contracts won, revenue generated) with a focus on high-margin projects.</li></ul>Requirements:<ul><li>1+ years in sales/business development within the software development, SaaS, or IT services sector.</li><li>Proven success winning projects on Upwork, specifically in IT/software categories.</li><li>Familiarity with tech stacks, SDLC, and tools (e.g., Git, Docker, AWS) to craft credible, detailed proposals.</li><li>Experience with CRM platforms (e.g., Salesforce, Zoho) and collaboration tools (e.g., Slack, Trello).</li><li>Ability to translate technical jargon into client-focused value propositions with flawless grammar/persuasion.</li><li>Expertise in qualifying clients, analyzing project scopes, and tailoring pitches to decision-makers.</li></ul>Preferred Qualifications:<ul><li>Background in software development, QA, or product management (bonus for technical certifications).</li><li>Experience selling custom AI solutions, ERP systems, or enterprise software.</li><li>Degree in Computer Science, IT, or a related field.</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs120,000.00 per hourApplication Question(s):<ul><li>On average, how many software development or IT projects do you secure on Upwork in one month?</li><li>On average, how many proposals do you submit per day on Upwork?</li><li>Have you used any of these CRM platforms (e.g., Salesforce, HubSpot, Zoho) to track and manage leads?</li><li>What is your current salary in PKR?</li></ul><ul><li>What is your expected salary in PKR?</li><li>Are you comfortable working the 6 PM to 3 AM shift?</li></ul><ul><li>Are you comfortable to commute to Zamzama Phase V, Karachi?</li></ul>Work Location: In person

Upwork Sales Specialist (Software Development & Design Industry)

Location: Karachi, PakistanDepartment: MarketingReports To: CEO / Chief of StaffAbout UsLiquid Technologies is an end-to-end technology partner delivering cutting-edge solutions across Product Design, Data Engineering, Software Development, DevOps, and AI/ML. We help enterprises build scalable, intelligent, and impactful digital solutions.We are seeking a strategic and execution-driven VP Marketing to lead our global growth initiatives and position us as a category leader in AI-powered digital transformation.Role OverviewThe Vice President &ndash; Marketing will be responsible for building and executing a comprehensive marketing strategy that drives brand authority, inbound pipeline, and revenue growth. This role will oversee SEO, PPC, Content Marketing, Performance Marketing, and Brand Strategy, ensuring alignment with sales and business objectives.The ideal candidate brings experience in B2B technology services marketing, demand generation, and building high-performing marketing teams.Key ResponsibilitiesStrategic Leadership<ul><li>Position the company as a thought leader in Design, Data, Development, and AI services.</li><li>Define brand architecture, messaging, and go-to-market strategy for service verticals.</li><li>Lead quarterly and annual marketing planning with clear KPIs and ROI tracking.Develop and execute the company&rsquo;s global marketing strategy aligned with revenue targets.</li></ul>Demand Generation &amp; Growth<ul><li>Own inbound lead generation and marketing-qualified pipeline targets.</li><li>Build scalable digital acquisition strategies across organic and paid channels.</li><li>Develop Account-Based Marketing (ABM) strategies for enterprise clients.</li><li>Optimize conversion funnels across website, landing pages, and campaigns.</li></ul>Department OversightDirectly manage and scale the following teams:<ul><li>SEO Team</li><li>Technical SEO, on-page optimization, backlink strategy</li><li>Organic growth for service pages and AI thought leadership content.</li><li>PPC / Performance Marketing</li><li>Google Ads, LinkedIn Ads, retargeting campaigns.</li><li>Budget allocation and CAC optimization.</li><li>Experimentation and A/B testing.</li><li>Content Marketing</li><li>Technical blogs, whitepapers, case studies, AI insights.</li><li>Video marketing and webinar strategy.</li><li>Sales enablement content.</li></ul>Brand &amp; Thought Leadership<ul><li>Drive PR strategy, partnerships, and industry positioning.</li><li>Lead webinar series, conference participation, and digital events.</li><li>Strengthen employer branding to attract top tech talent.</li></ul>Sales &amp; Executive Alignment<ul><li>Work closely with Sales to ensure strong lead qualification and pipeline velocity.</li><li>Develop marketing dashboards and board-level reporting.</li><li>Support proposal strategy and high-value deal pursuits.</li></ul>Team &amp; Budget Management<ul><li>Build, mentor, and scale a high-performance marketing team.</li><li>Manage annual marketing budget and ensure strong ROI.</li><li>Establish performance metrics and accountability culture.</li></ul>Qualifications<ul><li>7&ndash;10+ years of marketing leadership experience in B2B technology services.</li><li>Proven experience marketing AI, data, SaaS, or software development services.</li><li>Strong background in digital marketing, SEO, PPC, and content strategy.</li><li>Experience driving inbound pipeline and measurable revenue growth.</li><li>Analytical mindset with strong command over marketing analytics tools.</li><li>Excellent communication and executive presence.</li><li>Experience managing cross-functional teams and external agencies.</li></ul>Preferred<ul><li>Experience in AI/ML services marketing.</li><li>Global market exposure (US, Middle East, Europe).</li><li>MBA in Marketing or related field.</li></ul>Success Metrics (First 12 Months)<ul><li>X% increase in inbound qualified leads.</li><li>X% reduction in cost per acquisition.</li><li>Strong improvement in brand visibility and domain authority.</li><li>Clear attribution model linking marketing to revenue.</li></ul>Application Question(s):<ul><li>Have you completed the following level of education: Master of Business Administration?</li><li>What is your current salary in PKR?</li><li>What will be your expected salary in PKR?</li><li>Are you able to manage your commute to Zamzama Phase V, DHA?</li><li>Do you have hands-on experience implementing multi-touch attribution models in a B2B sales cycle?</li><li>Have you managed and optimized paid campaigns (Google Ads / LinkedIn Ads) with a focus on reducing Customer Acquisition Cost (CAC)?</li><li>Have you led an SEO strategy that resulted in measurable growth in organic traffic and inbound leads for technology services?</li></ul>Work Location: In person

Head of Growth

Job Title: HR Intern Location: Karachi (On-site) Company: Liquid Technologies Job SummaryLiquid Technologies is seeking a motivated and enthusiastic HR Intern to support the Human Resources team in day-to-day HR operations, recruitment activities, employee engagement initiatives, and administrative tasks. This internship offers hands-on exposure to various HR functions and is ideal for individuals looking to build a career in Human Resources.Key Responsibilities:Recruitment &amp; Talent Acquisition<ul><li>Assist in sourcing candidates through job portals, LinkedIn, and other recruitment channels</li><li>Screen resumes and shortlist candidates based on job requirements</li><li>Coordinate interviews and communicate with candidates throughout the hiring process</li><li>Maintain and update candidate databases and recruitment trackers</li></ul>HR Operations<ul><li>Assist in maintaining employee records and HR documentation</li><li>Support onboarding and orientation activities for new hires</li><li>Help prepare employment letters, certificates, and HR-related documents</li><li>Maintain HR trackers and employee databases</li></ul>Employee Engagement<ul><li>Support employee engagement activities, surveys, and events</li><li>Assist in organizing training sessions, town halls, and company initiatives</li><li>Help collect and compile employee feedback when required</li></ul>Administrative Support<ul><li>Schedule meetings and coordinate with internal stakeholders</li><li>Assist in preparing reports, presentations, and HR dashboards</li><li>Support the HR team with day-to-day administrative tasks</li></ul>Requirements<ul><li>Recently completed a Bachelor's degree in Human Resources, Business Administration, Psychology, or a related field</li><li>Strong interest in Human Resources and Talent Management</li><li>Good communication and interpersonal skills</li><li>Basic knowledge of Microsoft Office (Excel, Word, PowerPoint)</li><li>Strong organizational and time management skills</li><li>Ability to maintain confidentiality and professionalism</li></ul>Job Types: Full-time, Contract Contract length: 3 monthsPay: Rs10,000.00 - Rs15,000.00 per monthApplication Question(s):<ul><li>Your residence?</li></ul>Work Location: In person

HR Intern

Job Title: Head of Growth Location: Zamzama Phase V, Karachi, Pakistan Department: Marketing Reports To: CEO / Chief of StaffAbout UsLiquid Technologies is an end-to-end technology partner delivering cutting-edge solutions across Product Design, Data Engineering, Software Development, DevOps, and AI/ML. We help enterprises build scalable, intelligent, and impactful digital solutions.We are seeking a strategic and execution-driven VP Marketing to lead our global growth initiatives and position us as a category leader in AI-powered digital transformation.Role OverviewThe Vice President &ndash; Marketing will be responsible for building and executing a comprehensive marketing strategy that drives brand authority, inbound pipeline, and revenue growth. This role will oversee SEO, PPC, Content Marketing, Performance Marketing, and Brand Strategy, ensuring alignment with sales and business objectives.The ideal candidate brings experience in B2B technology services marketing, demand generation, and building high-performing marketing teams.Key ResponsibilitiesStrategic Leadership<ul><li>Develop and execute the company&rsquo;s global marketing strategy aligned with revenue targets.</li><li>Position the company as a thought leader in Design, Data, Development, and AI services.</li><li>Define brand architecture, messaging, and go-to-market strategy for service verticals.</li><li>Lead quarterly and annual marketing planning with clear KPIs and ROI tracking.</li></ul>Demand Generation &amp; Growth<ul><li>Own inbound lead generation and marketing-qualified pipeline targets.</li><li>Build scalable digital acquisition strategies across organic and paid channels.</li><li>Develop Account-Based Marketing (ABM) strategies for enterprise clients.</li><li>Optimize conversion funnels across website, landing pages, and campaigns.</li></ul>Department OversightDirectly manage and scale the following teams:<ul><li>SEO Team</li><li>Technical SEO, on-page optimization, backlink strategy.</li><li>Organic growth for service pages and AI thought leadership content.</li><li>PPC / Performance Marketing</li><li>Google Ads, LinkedIn Ads, retargeting campaigns.</li><li>Budget allocation and CAC optimization.</li><li>Experimentation and A/B testing.</li><li>Content Marketing</li><li>Technical blogs, whitepapers, case studies, AI insights.</li><li>Video marketing and webinar strategy.</li><li>Sales enablement content.</li></ul>Brand &amp; Thought Leadership<ul><li>Drive PR strategy, partnerships, and industry positioning.</li><li>Lead webinar series, conference participation, and digital events.</li><li>Strengthen employer branding to attract top tech talent.</li></ul>Sales &amp; Executive Alignment<ul><li>Work closely with Sales to ensure strong lead qualification and pipeline velocity.</li><li>Develop marketing dashboards and board-level reporting.</li><li>Support proposal strategy and high-value deal pursuits.</li></ul>Team &amp; Budget Management<ul><li>Build, mentor, and scale a high-performance marketing team.</li><li>Manage annual marketing budget and ensure strong ROI.</li><li>Establish performance metrics and accountability culture.</li></ul>Qualifications<ul><li>7&ndash;10+ years of marketing leadership experience in B2B technology services.</li><li>Proven experience marketing AI, data, SaaS, or software development services.</li><li>Strong background in digital marketing, SEO, PPC, and content strategy.</li><li>Experience driving inbound pipeline and measurable revenue growth.</li><li>Analytical mindset with strong command over marketing analytics tools.</li><li>Excellent communication and executive presence.</li><li>Experience managing cross-functional teams and external agencies.</li></ul>Preferred<ul><li>Experience in AI/ML services marketing.</li><li>Global market exposure (US, Middle East, Europe).</li><li>MBA in Marketing or related field.</li></ul>Success Metrics (First 12 Months)<ul><li>X% increase in inbound qualified leads.</li><li>X% reduction in cost per acquisition.</li><li>Strong improvement in brand visibility and domain authority.</li><li>Clear attribution model linking marketing to revenue.</li></ul>Job Types: Full-time, ContractPay: From Rs200,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>Are you willing to work in afternoon shift? (12 PM- 9 PM)</li><li>Can you manage commute to Zamzama Phase V, Karachi? </li><li>Current Salary in PKR?</li><li>Expected Salary in PKR?</li><li>How soon you can join if get selected (in days)?</li><li>How would you rate your verbal and written communication skills in professional/business settings?</li></ul>Excellent Good Average Needs Improvement<ul><li>Have you previously managed B2B performance marketing campaigns (Google Ads, LinkedIn Ads) with a monthly budget exceeding USD 5,000?</li><li>Do you have hands-on experience leading SEO strategy including technical SEO, backlink building, and organic growth for service-based businesses?</li><li>Have you built and managed inbound lead generation funnels that directly contributed to measurable pipeline or revenue growth in a SaaS, AI, or software services company?</li></ul>Work Location: In person

Digital Marketing Manager