Qureos Mentor

Liberty & Plenty Distillery

JOB TITLE: Social Media Manager COMPANY: Liberty &amp; Plenty Distillery LOCATION: Durham, Raleigh, Wilson, NC (Hybrid) TYPE: Part-time, Hourly REPORTS TO: OwnershipABOUT LIBERTY &amp; PLENTY DISTILLERYLiberty &amp; Plenty Distillery is an award-winning craft spirits company based in Durham, NC. We specialize in premium, small-batch spirits including artisanal rums, vodkas, whiskies, and gins that tell stories inspired by North Carolina and beyond. With a rapidly expanding market presence, we are passionate about crafting exceptional products, building meaningful customer relationships, and fostering a culture of innovation, quality, and authenticity.We are looking for an energetic and creative Social Media Manager to support our brand voice, digital presence, and audience engagement across all platforms. This is a junior-level role ideal for someone eager to learn, grow, and contribute to a fast-paced company under the guidance of our Owner &amp; Master Distiller.POSITION OVERVIEWThe Social Media Manager will coordinate, capture, edit, post, and maintain content across all relevant digital platforms, including Instagram, Facebook, and LinkedIn to drive engagement, brand awareness, and increase in-person visit and sales across locations. The Social Media Manager will use data reporting and metrics to make informed decisions about social media strategy to continuously optimize the company&rsquo;s digital presence and respond to the changing market and audience. The Social Media Manager will also maintain compliance in accordance with federal regulation on the sales of alcohol.KEY RESPONSIBILITIES<ul><li>Content Creation &amp; Digital Storytelling</li><li>Support the development of compelling, on-brand digital content across platforms,</li><li>Manage content calendars to ensure consistent posting and timely campaigns aligned with product launches, events, and seasonal goals.</li><li>Creation of video, photography, graphics, and written materials to promote Liberty &amp; Plenty Distillery's products, events, and partnerships across social media platforms</li><li>Collaborate with internal teams and external creators under the direction to maintain visual and brand consistency.</li></ul><ul><li>Social Media Management</li><li>Execute Liberty &amp; Plenty's organic and paid social media strategies.</li><li>Monitor social media platforms (Instagram, LinkedIn, Facebook, TikTok, etc.), helping to grow engagement and community interaction.</li><li>Keep up-to-date with trends in the spirits and hospitality industry to support fresh and relevant content ideas.</li><li>Respond to comments, direct messages, and user-generated content in a timely manner.</li></ul><ul><li>Paid Advertising &amp; Digital Promotions</li><li>Support the Marketing Coordinator in the planning and execution of paid ad campaigns across social media and Google Ads.</li><li>Assist with budget monitoring and targeting adjustments to optimize campaign results on social media platforms</li><li>Track performance and provide data to support ROI analysis.</li></ul><ul><li>Brand Marketing &amp; Partnerships</li><li>Assist in the coordination of key partnerships, activations, and influencer marketing campaigns.</li><li>Support public relations initiatives, such as press outreach and event promotions through content creation</li></ul><ul><li>Reporting &amp; Analytics</li><li>Assist in tracking and analyzing key performance metrics across digital platforms.</li><li>Help generate performance reports and provide initial insights to support strategy adjustments.</li></ul><ul><li>Project Management and Tracking</li><li>Execute social media campaigns from start to finish</li><li>Assist in tracking timelines and deliverables, ensuring deadlines are met.</li><li>Use project management tools to organize tasks and update the Owner &amp; Master Distiller on progress.</li></ul>REQUIRED SKILLS &amp; QUALIFICATIONS<ul><li>Education: Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.</li><li>Experience: 1-2 years in digital marketing, social media management, content creation, or an internship/entry-level role; experience in the food &amp; beverage, spirits, or hospitality industry is a plus.</li><li>Technical Skills: Expert proficiency in social media (Meta Business Suite, Later, or equivalent).</li><li>Familiarity with email marketing platforms (Mailchimp, Klaviyo, or HubSpot).</li><li>Understanding of SEO principles and Google Analytics.</li><li>Basic knowledge with graphic design/photo tools (Adobe Creative Suite, Canva)</li><li>Copywriting for social media platforms</li><li>Photography and video capture and editing</li><li>Creative Skills: Strong writing, storytelling, and visual content creation abilities.</li><li>Organizational Skills: Ability to manage tasks, deadlines, and priorities in a fast-paced environment.</li><li>Team Player: Collaborative, communicative, and eager to learn from senior leadership.</li></ul>NICE-TO-HAVE QUALIFICATIONS<ul><li>Experience with influencer campaigns or partnerships.</li><li>Familiarity with North Carolina's beverage industry.</li><li>Exposure to DTC strategies or e-commerce platforms.</li><li>Understanding of marketing compliance for the alcohol industry</li></ul>COMPENSATION &amp; BENEFITSHourly Pay Rate: $20-25 per hourExpected Hours: 15-20 hours per weekProduct Discounts: Discounts on Liberty &amp; Plenty Distillery swag products.Growth Opportunities: Professional development, mentorship, and opportunities for advancement within the company.Work Environment: Collaborative, supportive, and fun team culture within a growing craft spirits company.CODE OF CONDUCT &amp; ETHICAL BEHAVIORLiberty &amp; Plenty Distillery is committed to maintaining the highest standards of integrity, professionalism, and ethical conduct. All employees are expected to:<ul><li>Demonstrate honesty, fairness, and respect in all interactions with colleagues, customers, and partners. Uphold confidentiality and protect sensitive company information.</li><li>Act in compliance with company policies, local laws, and industry regulations.</li><li>Represent the Liberty &amp; Plenty brand positively and professionally in all settings.</li><li>Report any unethical behavior, conflicts of interest, or policy violations promptly to management.</li><li>Foster an inclusive, respectful, and collaborative workplace environment.</li><li>Failure to adhere to these expectations may result in disciplinary action, up to and including termination.</li></ul>ADDITIONAL INFORMATION<ul><li>Employment with Liberty &amp; Plenty Distillery is at-will, meaning both the company and employee may terminate employment at any time, with or without cause or notice.</li><li>All offers of employment are contingent on the successful completion of a background check.</li></ul>Liberty &amp; Plenty Distillery is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.Job Types: Part-time, ContractPay: $20.00 - $25.00 per hourExpected hours: 15 &ndash; 20 per weekExperience:<ul><li>Social media strategy: 2 years (Required)</li><li>Adobe Creative Suite: 2 years (Required)</li><li>Data analytics: 2 years (Required)</li><li>Digital marketing: 2 years (Required)</li><li>Meta business: 2 years (Preferred)</li><li>Mailchimp: 2 years (Preferred)</li><li>Copywriting: 2 years (Preferred)</li><li>Content creation: 2 years (Preferred)</li><li>SEO tools: 2 years (Preferred)</li><li>Google Analytics: 2 years (Preferred)</li><li>Photography: 2 years (Preferred)</li></ul>Willingness to travel:<ul><li>25% (Preferred)</li></ul>Work Location: In person

Social Media Coordinator

MARKETING and DIGITAL COMMUNICATIONS COORDINATORJob DescriptionJOB TITLE: Digital Communication &amp; Marketing Coordinator COMPANY: Liberty &amp; Plenty Distillery LOCATION: Durham, Raleigh, Wendell, Wilson, NC (Hybrid) TYPE: Full-Time, Exempt (Junior-Level Role) REPORTS TO: OWNERSHIPABOUT LIBERTY &amp; PLENTY DISTILLERYLiberty &amp; Plenty Distillery is an award-winning craft spirits company based in Durham, NC. We specialize in premium, small-batch spirits including artisanal rums, vodkas, whiskies, and gins that tell stories inspired by North Carolina and beyond. With a rapidly expanding market presence, we are passionate about crafting exceptional products, building meaningful customer relationships, and fostering a culture of innovation, quality, and authenticity.We are looking for energetic and creative Digital Communication &amp; Marketing Coordinator to support our brand voice, digital presence, and audience engagement across all platforms. This is a junior-level role ideal for someone eager to learn, grow, and contribute to a fast-paced marketing team under the guidance of our Owner &amp; Master Distiller.POSITION OVERVIEW The Digital Communication &amp; Marketing Coordinator will assist in the development, implementation, and management of Liberty &amp; Plenty Distillery's physical and digital marketing strategies to drive customer engagement, build brand loyalty, and increase sales across all sales channels, including direct-to-consumer (DTC) and B2B channels. This role blends creative content creation, data-driven marketing, and strategic storytelling to amplify our brand's mission and premium products. The role requires a hands-on, proactive team member with a strong desire to learn and grow.KEY RESPONSIBILITIES<ul><li>Physical Marketing</li><li>Support the creation and distribution of physical marketing materials, including flyers, posters, signage, displays, and branded merchandise.</li><li>Assist in coordinating with vendors for printing and delivery of materials.</li><li>Collaborate with the Owner &amp; Master Distiller to ensure consistency in messaging and branding across all physical touchpoints.</li><li>Help track inventory and manage distribution for promotional materials at events, tastings, and trade shows.</li></ul><ul><li>Content Creation &amp; Digital Storytelling</li><li>Support the Social Media Manager in the development of compelling, on-brand digital content across platforms, including social media, website, email newsletters, and paid advertising.</li><li>Contribute to the creation of video, photography, graphics, and written materials to promote Liberty &amp; Plenty Distillery's products, events, and partnerships through digital communication channels</li><li>Collaborate with internal teams and external creators to maintain visual and brand consistency.</li></ul><ul><li>Social Media Management</li><li>Assist the Social Media Manager in executing Liberty &amp; Plenty's organic and paid social media strategies.</li><li>Keep up-to-date with trends in the spirits and hospitality industry to support fresh and relevant content ideas and marketing efforts</li></ul><ul><li>Email Marketing &amp; Campaign Management</li><li>Support the development and execution of email marketing campaigns targeting consumers, on-premise accounts, and industry partners.</li><li>Assist in implementing automated workflows and segmented campaigns for improved engagement.</li><li>Help analyze campaign performance to identify areas for improvement.</li></ul><ul><li>Website &amp; E-Commerce Management</li><li>Assist in maintaining Liberty &amp; Plenty's website, ensuring consistent updates and SEO optimization.</li><li>Support the creation of engaging storytelling on product pages, blogs, and campaigns.</li><li>Collaborate to identify opportunities for improving user experience.</li></ul><ul><li>Paid Advertising &amp; Digital Promotions</li><li>Support the planning and execution of paid ad campaigns across social media and Google Ads.</li><li>Assist with budget monitoring and targeting adjustments to optimize campaign results.</li><li>Track performance and provide data to support ROI analysis.</li></ul><ul><li>Brand Marketing &amp; Partnerships</li><li>Assist in the coordination of key partnerships, activations, and influencer marketing campaigns.</li><li>Support public relations initiatives, such as press outreach and event promotions.</li><li>Execute marketing campaigns around events, product launches, and partnerships.</li></ul><ul><li>Reporting &amp; Analytics</li><li>Assist in tracking and analyzing key performance metrics across digital platforms.</li><li>Help generate performance reports and provide initial insights to support strategy adjustments.</li></ul><ul><li>Project Management and Tracking</li><li>Support the execution of marketing campaigns and projects from start to finish.</li><li>Assist in tracking timelines and deliverables, ensuring deadlines are met.</li><li>Use project management tools to organize tasks and update the Owner &amp; Master Distiller on progress.</li></ul>REQUIRED SKILLS &amp; QUALIFICATIONS<ul><li>Education: Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.</li><li>Experience: 1-2 years in digital marketing, social media management, content creation, or an internship/entry-level role; experience in the food &amp; beverage, spirits, or hospitality industry is a plus.</li><li>Technical Skills: Basic proficiency in social media tools (Meta Business Suite, Later, or equivalent).</li><li>Familiarity with email marketing platforms (Mailchimp, Klaviyo, or HubSpot).</li><li>Knowledge of website content management systems (WordPress, Shopify, Squarespace, or equivalent).</li><li>Understanding of SEO principles and Google Analytics.</li><li>Expertise with graphic design/photo tools (Adobe Creative Suite, Canva)</li><li>Copywriting for marketing campaigns, product descriptions, and other marketing materials</li><li>Creative Skills: Strong writing, storytelling, and visual content creation abilities.</li><li>Organizational Skills: Ability to manage tasks, deadlines, and priorities in a fast-paced environment.</li><li>Team Player: Collaborative, communicative, and eager to learn from senior leadership.</li></ul>NICE-TO-HAVE QUALIFICATIONS<ul><li>Experience with influencer campaigns or partnerships.</li><li>Familiarity with North Carolina's beverage industry.</li><li>Exposure to DTC strategies or e-commerce platforms.</li><li>Understanding of marketing compliance for the alcohol industry</li></ul>COMPENSATION &amp; BENEFITS<ul><li>Annual Salary: $55,000 per annum (based on approximately $26.50/hour pay)</li><li>Paid Time Off: 10 per annum, accrued over time, plus recognized company holidays.</li><li>Health Insurance: 50% coverage of health insurance costs; does not apply to vision or dental.</li><li>Product Discounts: Discounts on Liberty &amp; Plenty Distillery products.</li><li>Growth Opportunities: Professional development, mentorship, and opportunities for advancement within the company.</li><li>Work Environment: Collaborative, supportive, and fun team culture within a growing craft spirits company.</li></ul>CODE OF CONDUCT &amp; ETHICAL BEHAVIORLiberty &amp; Plenty Distillery is committed to maintaining the highest standards of integrity, professionalism, and ethical conduct. All employees are expected to:<ul><li>Demonstrate honesty, fairness, and respect in all interactions with colleagues, customers, and partners.</li><li>Uphold confidentiality and protect sensitive company information.</li><li>Act in compliance with company policies, local laws, and industry regulations.</li><li>Represent the Liberty &amp; Plenty brand positively and professionally in all settings.</li><li>Report any unethical behavior, conflicts of interest, or policy violations promptly to management.</li><li>Foster an inclusive, respectful, and collaborative workplace environment.</li><li>Failure to adhere to these expectations may result in disciplinary action, up to and including termination.</li></ul>ADDITIONAL INFORMATION<ul><li>Employment with Liberty &amp; Plenty Distillery is at-will, meaning both the company and employee may terminate employment at any time, with or without cause or notice.</li><li>All offers of employment are contingent on the successful completion of a background check.</li></ul>Liberty &amp; Plenty Distillery is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.Job Type: Full-timePay: $45,000.00 - $53,000.00 per yearBenefits:<ul><li>Employee discount</li><li>Health insurance</li><li>Paid time off</li></ul>Ability to Commute:<ul><li>Wendell, NC 27591 (Required)</li></ul>Ability to Relocate:<ul><li>Wendell, NC 27591: Relocate before starting work (Required)</li></ul>Work Location: In person

Marketing Coordinator and Digital Communications

Join Liberty & Plenty Distillery and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Liberty & Plenty Distillery

ABOUT_COMPANY

Social Media Coordinator

Marketing Coordinator and Digital Communications