Account Director

Account Director Public Relations and Influencer Marketing

Job Summary:

We are seeking a highly experienced and strategic Account Director to join our dynamic team at Brand Spectrum. As a Account Director, you will play a pivotal role in leading and managing client relationships, driving PR campaigns, and providing strategic counsel to clients. You will be responsible for overseeing a team of Account Managers and Executives, ensuring client satisfaction, and contributing to the growth and success of our PR firm.

Key Responsibilities:

• Client Management:
• Build and maintain strong, trusted relationships with clients.
• Serve as the main point of contact for clients, addressing their needs, objectives, and concerns.
• Develop a deep understanding of clients' industries, markets, and competitors.
• Strategic Planning:
• Develop and implement comprehensive PR and communication strategies for clients.
• Provide strategic counsel to clients on PR and marketing initiatives.
• Monitor industry trends and identify opportunities for clients.
• Team Leadership:
• Lead a team of Account Managers and Account Executives, providing guidance and mentorship.
• Delegate tasks, set clear objectives, and ensure the team meets project deadlines.
• Conduct performance evaluations and support team members in their professional development.
• Campaign Management:
• Oversee the execution of PR campaigns, ensuring they align with client goals and objectives.
• Monitor campaign progress and adjust strategies as needed to achieve desired outcomes.
• Manage budgets and allocate resources effectively.
• Media Relations:
• Develop and maintain relationships with key media contacts.
• Pitch client stories and secure media placements in relevant outlets.
• Monitor media coverage and provide regular reports to clients.
• Crisis Management:
• Develop crisis communication plans and provide guidance to clients during challenging situations.
• Act swiftly and effectively to mitigate reputational risks.
• New Business Development:
• Identify new business opportunities and participate in pitches and proposals.
• Contribute to the growth of the PR firm by expanding the client portfolio.

Qualifications:

• Master's degree in Business Administration, Public Relations, Communications, Marketing, or a related field.
• Minimum 8 years of proven experience in a senior-level PR role, preferably within an agency setting.
• Exceptional communication and presentation skills.
• Strong command over Microsoft Excel, Word and Power point.
• Strong leadership and team management capabilities.
• Strategic thinking and the ability to develop and execute PR strategies.
• Demonstrated success in client relationship management and business development.
• Proficiency in media relations and crisis communication.
• Familiarity with PR tools and software.
• A strong interest in AI tools that help in efficiently delivering Digital and PR jobs.
• Creative problem-solving skills and the ability to work under pressure.

Benefits:

• Opportunities for professional development and training.
• Collaborative and dynamic work environment.
• Chance to work with a diverse portfolio of clients and industries.

If you are a strategic thinker, an exceptional leader, and have a passion for driving successful PR campaigns, we encourage you to apply for the Account Director position at Brand Spectrum. Join us in shaping the future of our clients' reputations and growing our firm's success.

To apply, please submit your resume, a cover letter, and a portfolio of relevant work.

Brand Spectrum is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job Type: Full-time

Pay: Rs200,000.00 - Rs250,000.00 per month

Work Location: In person