We are seeking skilled Amazon PPC Specialist who will be responsible for managing and optimizing our Amazon advertising campaigns to maximize ROI and drive sales growth. You will work closely with Amazon PPC team to develop and implement effective PPC strategies tailored to our product range and target audience.
Responsibilities:
- Develop, implement, and manage Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
- Conduct thorough keyword research and analysis to identify high-performing keywords and optimize bids.
- Monitor and analyze campaign performance, making data-driven decisions to improve ROI and achieve sales targets.
- Perform regular audits of PPC campaigns to identify areas for improvement and implement necessary adjustments.
- Create and maintain detailed reports on campaign performance, providing insights and recommendations to management.
- Stay up-to-date with Amazon advertising trends, best practices, and algorithm updates to ensure campaigns remain competitive.
- Collaborate with the marketing team to align PPC strategies with overall marketing goals and promotional activities.
- Test and evaluate new PPC features and tools to enhance campaign effectiveness.
Requirements:
- Proven experience as an Amazon PPC Specialist or similar role, with a successful track record of managing and optimizing Amazon advertising campaigns.
- In-depth knowledge of Amazon's advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
- Strong analytical skills and the ability to interpret and act on data to improve campaign performance.
- Proficiency in using Amazon advertising tools and third-party PPC management software.
- Excellent understanding of keyword research, bid management, and campaign optimization techniques.
- Strong written and verbal communication skills, with the ability to present complex data in a clear and concise manner.
- Detail-oriented and highly organized, with the ability to manage multiple campaigns and projects simultaneously.
- Familiarity with e-commerce and online retail trends, particularly within the Amazon marketplace.
Job Type: Full-time
Pay: Rs50,000.00 - Rs60,000.00 per month
Location:
Work Location: In person