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You Lead the Way. We’ve Got Your Back.
You Lead the Way. We’ve Got Your Back.
You Lead the Way. We’ve Got Your Back.
At American Express, our culture is built on a 175-year history of innovation, shared
values
and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you’ll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us de
f
ine the future of American Express.
Function Description:
With a focus on digitization, innovation, and analytics, the Enterprise Digital team creates
central, scalable platforms and customer experiences to help markets across all of these
priorities. Charter is to drive scale for the business and accelerate innovation for both
immediate impact as well as long-term transformation of our business. A unique aspect of the
team is the integration of diverse skills across all its remit.
The American Express Enterprise Digital Experimentation & Analytics (EDEA) leads the
Enterprise Product Analytics and Experimentation charter for Brand & Performance Marketing,
Digital Acquisition & Membership experiences, Digital Servicing as well as Enterprise Platforms.
The focus of this collaborative team is to drive growth by enabling efficiencies in paid
performance channels & evolve our digital experiences with actionable insights & analytics. The
team specializes in using data around digital product usage to drive improvements in the
acquisition customer experience to deliver higher satisfaction and business value.
Purpose of the Role:
This role will report to the Manager of EDEA team and will be based in Gurgaon. The candidate
will be responsible for delivery of highly impactful analytics to optimize our performance
marketing channels, Digital experiences (Shop, Referral, Application Exp, MYCA Web, Amex
Mobile); Platforms & Labs
• Deliver strategic analytics focused on Performance Marketing channels / Digital
Acquisition, membership experiences as well as Platforms & Labs
• Define and build key KPIs to monitor the channel/product/ platform health and success
• Support the development of new products and capabilities• Deliver read out of campaigns uncovering insights and learnings that can be utilized to
further optimize the channels
• Gain deep functional understanding of the enterprise-wide product capabilities and
associated platforms over time and ensure analytical insights are relevant and
actionable
• Power in-depth strategic analysis and provide analytical and decision support by mining
digital activity data along with AXP closed loop data
Minimum Qualifications:
• Advanced degree in a quantitative field (e.g. Finance, Engineering, Mathematics,
Computer Science)
• Strong programming skills are preferred. Some experience with Big Data programming
languages (Hive, Spark), Python, SQL.
• Experience in large data processing and handling, understanding in data science is a
plus.
• Ability to work in a dynamic, cross-functional environment, with strong attention to
detail.
• Excellent communication skills with the ability to engage, influence, and encourage
partners to drive collaboration and alignment.
Preferred Qualifications:
• Strong analytical/conceptual thinking competence to solve unstructured and complex
business problems and articulate key findings to senior leaders/partners in a succinct
and concise manner.
• Basic knowledge of statistical techniques for experimentation & hypothesis testing,
regression, t-test, chi-square test.
Enterprise Leadership Behaviors:
• Set the Agenda: Define What Winning Looks Like, Put Enterprise Thinking First, Lead
with an External Perspective
• Bring Others with You: Build the Best Team, Seek & Provide Coaching Feedback, Make
Collaboration Essential
• Do It the Right Way: Communicate Frequently, Candidly & Clearly, Make Decisions
Quickly & Effectively, Live the Blue Box Values, Great Leadership Demands Courage
• Strong analytical/conceptual thinking competence to solve unstructured and complex
business problems and articulate key findings to senior leaders/partners in a succinct
and concise manner.
• Basic knowledge of statistical techniques for experimentation & hypothesis testing,
regression, t-test, chi-square test.
Enterprise Leadership Behaviors:
• Set the Agenda: Define What Winning Looks Like, Put Enterprise Thinking First, Lead
with an External Perspective
• Bring Others with You: Build the Best Team, Seek & Provide Coaching Feedback, Make
Collaboration Essential
• Do It the Right Way: Communicate Frequently, Candidly & Clearly, Make Decisions
Quickly & Effectively, Live the Blue Box Values, Great Leadership Demands Courage
• Strong analytical/conceptual thinking competence to solve unstructured and complex
business problems and articulate key findings to senior leaders/partners in a succinct
and concise manner.
• Basic knowledge of statistical techniques for experimentation & hypothesis testing,
regression, t-test, chi-square test.
Enterprise Leadership Behaviors:
• Set the Agenda: Define What Winning Looks Like, Put Enterprise Thinking First, Lead
with an External Perspective
• Bring Others with You: Build the Best Team, Seek & Provide Coaching Feedback, Make
Collaboration Essential
• Do It the Right Way: Communicate Frequently, Candidly & Clearly, Make Decisions
Quickly & Effectively, Live the Blue Box Values, Great Leadership Demands Courage
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